JR Ridinger of Market America Set to Unveil Search with Microsoft and New Technologies, Services and Products at International Convention

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Market America will host its annual International Convention in Greensboro, N.C. Aug 6-8 at the Greensboro Coliseum Complex to a sold out crowd of over 25,000 to detail how the company is using technological enhancements to change the way people shop online and to unveil a host of new products and services.

JR Ridinger, President and CEO of Market America announced the company will host its annual International Convention in Greensboro, N.C. Aug 6-8 at the Greensboro Coliseum Complex to a sold out crowd of over 25,000 to detail how technological enhancements are change the way people shop online and to unveil a host of new products and services.

Market America will showcase its newly designed web portal and state of the art technologies to make the shopping experience on marketamerica.com stand out from other top retailers, highlighted by the implementation of Microsoft FAST which has streamlined search on marketamerica.com and aids in easy comparison shopping for over 35 million products. Loren Ridinger, Senior Vice President of Market America and Marc Ashley, Chief Operating Officer will detail all the latest enhancements and will be joined on stage by Nathan Treloar, principal search technology evangelist for Microsoft's Enterprise Search Group to detail the new search features and benefits of the portal and how it will make it easier to match products with people and save the consumer money at the same time through comparison shopping.

Market America will also unveil its new Financial Services store, ma Capital Resources. Ma Capital Resources is designed to help users pay off mortgages faster using a proven interest-cancellation strategy and technology. The ma Money Merge Account program combines innovative software with traditional banking systems and personal coaching to drastically reduce mortgage terms, minimize interest and build wealth.

Also being launched according to JR Ridinger will be ma Vault which allows users to organize and manage life's critical information, protecting it in case of disaster and making it accessible in the event of an emergency. ma Vault is a secure service that allows users to link with banks and credit unions, manage insurance policies and funeral wishes, and access personal information any time day or night. With pre- and post- login protocols, a users information remains secure with options to grant limited access to others.

Among the other announcements being made by JR Ridinger is the launch of a fashion channel on ma My World, new products from Market America's award winning cosmetics line Motives® by Loren Ridinger, the unveiling of a new Transitions™ program aimed at teaching kids healthy eating habits and lifestyle choices, and the announcement of new mobile applications for Market America's websites, allowing users to connect and shop from anywhere.

JR Ridinger will conclude the event by detailing to the crowd how Market America's technological enhancements, new product rollouts, and improved functionality on marketamerica.com will allow Customer Managers to harness the power of the Internet to earn ongoing residual income in a time when jobs and career security are scarce.

2009 marks the 17th consecutive year Market America has held its annual Convention in Greensboro, home of its worldwide headquarters. The convention provides Market America Customer Managers from across the world with business and product training, product demonstrations, and advice and leadership from the company's executive team, field leaders and industry experts. Previously the event has drawn funds in excess of $20 million for the city of Greensboro according to the Convention and Visitors Bureau, making it the top event in the city in terms of attendance-based revenue.

ABOUT MARKET AMERICA
Market America is a product brokerage and Internet marketing company that specializes in One-One-Marketing. With more than six million customers and 180,000 Customer Managers worldwide, the company has generated over $3 billion in accumulated retail sales. Headquartered in Greensboro, NC - the company was founded in 1992 by president and CEO James Ridinger and employs over 500 people globally with international operations in the United States, Canada, Taiwan, Hong Kong and Australia. Through its revolutionary One-to-One Marketing concept, Market America combines the Internet with the power of people - creating the ultimate online shopping destination. More information is available at http://www.marketamerica.com.

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Mark Miller
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