Infusionsoft Summer '09 Software Update Introduces Customizable Dashboard and New Features for Increased Productivity

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Seasonal product update helps entrepreneurs customize Infusionsoft to more easily automate follow-up and double sales

They can turn their focus to other aspects of their business knowing that their marketing, CRM and e-commerce operations are taken care of with Infusionsoft.

Infusionsoft, the leader in automatic follow-up software for small businesses with the famous 'Double Your Sales' guarantee, today announced the Summer 2009 update to its flagship product. Users now have access to a customizable dashboard and several additional features, allowing them to tailor Infusionsoft to fit their unique business processes and increase their productivity. Because Infusionsoft's product is provided as an online service, all updates are free and made available immediately to all current customers.

In line with Infusionsoft's goal of helping entrepreneurs increase their sales, the new customizable dashboard makes it more intuitive to effectively manage contacts, nurture potential leads and expand marketing outreach from one central location. With a flexible layout, each user can customize the interface to fit their specific needs. Widgets - small, self-contained mini applications - can be added and removed from the user's homepage, making it easy to manage the following features: the message center, email summaries, statistics, saved lists and reports, appointment calendar and fulfillment management.

In addition, this product update includes improvements to the following dimensions of the Infusionsoft solution:

  •     Streamlined Follow-up Campaigns: makes creating campaigns easier with fewer steps
  •     Plug-in Management: allows admin users to view and purchase third-party plug-ins
  •     Improved Import Wizard: imports groups, companies, products and subscriptions
  •     Google Maps Integration: finds contact information with Google Maps
  •     Outlook Sidebar Navigation: links Infusionsoft and Outlook in real-time

"With these updates, we give our users the power to tailor the application to fit their specific needs so they can effectively navigate the Infusionsoft application like a consumer portal," said Scott Martineau, co-founder and vice president of product management for Infusionsoft. "They can turn their focus to other aspects of their business knowing that their marketing, CRM and e-commerce operations are taken care of with Infusionsoft."

Infusionsoft's frequent product updates are just one benefit to its SaaS (Software-as-a-Service) model, which enables the company to constantly improve their offering, providing customers with the best product available each day. Infusionsoft also recently eliminated all up-front fees and now offers a free trial for small businesses that want to increase their sales and marketing efforts with access to the company's famous 'Double Your Sales' guarantee.

For a video demonstration of the update, please visit: http://bit.ly/UpdateVideo.

Customers who need help with any of the new features can visit the Fusebox by accessing the Help » Take me to my Support Center link, to post questions, connect with fellow users and get help quickly. The Fusebox can also be accessed directly from http://bit.ly/Features.

About Infusionsoft
Infusionsoft, the leader in automatic follow-up software, helps small businesses grow fast by putting email marketing, CRM and e-commerce on auto-pilot, backing it with the 'Double Your Sales' guarantee. The privately held Inc. 500 company is based in Gilbert, Ariz. and is funded by Mohr Davidow Ventures and vSpring Capital. For more information, visit http://www.infusionsoft.com.

Marketing and small business insight from the Infusionsoft team can be found on the Infusionsoft blog at http://www.infusionblog.com and the Infusionsoft Twitter feed at http://www.twitter.com/infusionsoft.

Contact Information:
LaunchSquad
415-625-8555
Infusionsoft(at)LaunchSquad(dot)com

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Monica Miller
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