New York City Explorer Pass Now Includes A "Pick 10" Option

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Smart Destinations, the company behind Go City Cards and Explorer Passes, announces an expansion of the New York City Explorer Pass to include a ten choice option.

The New York City Explorer Pass ( offers the ultimate in convenience, cost savings and flexibility for visitors and locals alike. Customers choose three, five, seven - and now ten -- attractions at a low, pre-paid price. The pass serves as a ticket to any of the 45 participating NY attractions. Customers have the freedom to use the pass at anytime of the day or night and can take up to 30 days to use the admissions on the pass, making it an ideal way to see the city in a few days or over multiple weekends. The pass also provides discounts at popular restaurants and shops and the ability to skip the lines at many attractions. Each Explorer Pass also comes with a color-printed, pocket-sized guidebook full of maps, travel tips and itineraries for New York City.

"The New York City Explorer Pass quickly became one of our most popular offerings," said Cecilia Dahl, President and Co-Founder of Smart Destinations. "When we heard from our customers that they would like to have this additional option, the flexibility of our platform allowed us to quickly respond and add the new 10 choice Explorer Pass."

Dahl went on to credit Smart Destinations' growth in New York and for the company overall to the combination of a comprehensive and flexible offering along with economic conditions that favor Smart Destinations offerings. "Being able to help people save money is always popular," explained Dahl, "And from the beginning we've focused on having all the best attractions and tours in our program, so the savings don't come at a cost in customer's flexibility to see what they want. Particularly in this market, people are looking for ways to stretch their money as far as possible and there's no doubt that's helped fuel our growth."

Among the top attractions included in the NYC Explorer Pass are the Empire State Building, the Metropolitan Museum of Art, Top of the Rock, Statue of Liberty and Ellis Island Ferry, the Brooklyn Museum -- and 40 more.

The New York City Explorer Pass also includes transportation, such as the City Sights "hop-off" double-decker bus tour and other attractions including On Location's Sex and the City Tour, NY TV and Movie Sites Tour, a Biking Tour of Central Park and a shopping tour of SOHO. The pass also offers a multilingual city tour given in Spanish, German, Italian and French.

About Smart Destinations:
Smart Destinations is the premier provider of unlimited admission attraction passes in 15 major North American travel destinations from Oahu to Boston. Smart Destinations' Go Cards and Explorer Passes offer pre-paid access to over 425 museums, attractions and tours for one fixed price, resulting in up to 40% savings off general admissions ticket prices. The combination of savings and convenience has resulted in 94% customer satisfaction as measured by 3rd party research and helped the company rank 78 on the Inc. 500 list of fastest growing companies. Distributed through major travel services in 25 countries as well as on the Web, Smart Destinations' products are a "trusted companion" for the best a destination has to offer at an unbeatable price point. For more information on program participation, the company, and its products, visit

Rob Schmults
Smart Destinations


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