Twitter Tool, CheapTweet, Helps Students and Parents Save Money When Going Back-to-School

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Consumers Looking to Online Outlets for Best Deals

CheapTweet's service is extremely helpful for consumers looking to save money shopping online and at local stores. A recent 'back-to-school' search on their site listed a variety of links to coupons and savings including an offer for $10 backpacks at The Children's Place & Target

CheapTweet, a Twitter-based deals search engine, is busy gearing up for the upcoming back-to-school season. Today marks one month out from the beginning of the school year and now is the time when parents are planning back-to-school budgets and searching for ways to get the best bang for their buck.

Compared to years past, consumers are faced with countless e-commerce channels when shopping for everything from backpacks and school supplies to classroom textbooks. At the same time, consumers are also tightening budgets as found in a recent Deloitte & Touche LLP survey. This year, sixty-four percent of consumers plan to spend less on back-to-school items; therefore, parents and students are turning to CheapTweet to cut through the clutter and find the most valuable back-to-school deals available online.

"CheapTweet's service is extremely helpful for consumers looking to save money shopping online and at local stores. A recent 'back-to-school' search on their site listed a variety of links to coupons and savings including an offer for $10 backpacks at The Children's Place & Target," said Gina Traversi, a CheapTweet user based in North Carolina. "In an economy where every penny counts, CheapTweet provides a wonderful service to help moms like me save money for back-to-school."

CheapTweet scans Twitter for the best deals, coupons and sales that people are tweeting about. Deals are then rated by users and delivered via the Internet and Twitter, so shoppers are able to find the best deals catered to their needs. With big brands signing up to partner with CheapTweet, like Overstock.com and PerpetualKid.com, CheapTweet has established itself as a leader in the increasing phenomenon of consumers using Twitter as a money-saving tool.

"CheapTweet's unique approach of harnessing the conversation on Twitter means we find the great deals people are talking about," said Hayes Davis, Co-Founder of CheapTweet. "Regardless of the economy, kids still have to go back to school and it's a significant cost and effort for parents. CheapTweet helps stretch their dollars further in a budget conscious time."

About CheapTweet
CheapTweet (http://www.CheapTweet.com) is a deals search engine that, to date, has aggregated more than 1,000,000 of the best deals on Twitter. Driven by the philosophy of "Unique. Social. Deals.", CheapTweet is a community where users vote on and find one-of-a-kind deals. CheapTweet is operated by Appozite (http://www.Appozite.com), an Austin, Texas-based startup developing social e-commerce software to connect unique and interesting retailers with customers. In addition to CheapTweet, Appozite also runs TweetReach.

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Jenn Deering Davis

Lauren Warthan
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