Touchstone Home Products Selects SF Marketing Inc. for Canadian Distribution Deal

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Touchstone and SF Marketing Inc. partner to bring TV Lift Cabinets to Canadian market.

The explosive growth and surge in consumer demand in the US market accelerated our expansion plans. It's the right time for Touchstone to establish its Canadian presence and we sought the right partner

Touchstone Home Products has selected SF Marketing Inc. as their exclusive Canadian distribution partner, the company announced today, further expanding their sales presence in North America. Currently available in major US furniture and mass consumer retail channels, Touchstone's line of TV Lift Cabinets will be widely available to Canadian consumers.

"The explosive growth and surge in consumer demand in the US market accelerated our expansion plans. It's the right time for Touchstone to establish its Canadian presence and we sought the right partner," said Jeff Sheahan, CEO of Touchstone Home Products. "SF Marketing's experience and expertise in distribution, consumer electronics, and service and support were just what we were looking for in a Canadian distributor for Touchstone's line of TV Lift cabinets and Whisper Lift products. SF Marketing has the reach, the relationships, and the industry knowledge that we were seeking in a distribution partner. SF Marketing is ideally positioned and well-skilled in bringing innovative consumer electronic products to the Canadian market."

"Touchstone's product impressed us with its build quality and attention to detail from the minute it arrived in our warehouse." states Steven Freytag, General Manager of SF Marketing's Consumer Division. "The finish of the goods surpassed our expectations as did the level of attention put into their packaging. We feel that Touchstone Home Products fits well with our existing line-up and will help our dealers and custom installers increase profitability within the video channel."

Touchstone is a leader and pioneer in the design and manufacture of TV Lift cabinets and offers one of the most comprehensive lines in the industry. With full-size cabinets accommodating flat panel televisions up to 55", mid-size cabinets for screens up to 42" and luxurious end-of-bed cabinets designed for the bedroom, Touchstone offers consumers the right mix of style and function that maximizes space while enhancing the in-home entertainment experience.

SF Marketing will also be distributing Touchstone's Proprietary dual actuator Whisper Lift that lies at the heart of the larger cabinets and the Turbo Lift which is used in smaller, lighter Touchstone cabinets. These proprietary lifts are being made available to custom installers who have traditionally worked with local cabinet makers in providing high-end home theater solutions.

About Touchstone Home Products
Founded in 2005, Touchstone is a leader in the design and manufacturing of TV Lift cabinets offering the most complete line in the industry with contemporary, traditional, and transitional styles available. Touchstone offers TV Lifts for 37", 42", or 55" inch flat screen plasma or LCD TVs with a robust selection of Styles for the Living Room, Family Room, Bedroom, and Home Office. To learn more about Touchstone TV Lift cabinets, please visit

About SF Marketing Inc.
Established in 1978, SF Marketing Inc. is a leading Canadian distributor of consumer electronics. With their head office in Montreal, SF Marketing has proven itself as an organization dedicated to providing service and support to a large number of consumer electronics dealers. SF Marketing's Consumer division distributes the industry's top brands including: B&K, Furman Sound, Genelec, Shure, TruAudio, Universal Remote Control and Xantech; along with the following accessories: Abtus, Barkan Mounts, Digiflex, Littlite, Neutrik and Raxxess.


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Erin Walsh

Caroline Ruggiero
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