(PRWEB) August 12, 2009
Half a year after the launch of the integrated media brand of "der Freitag," a weekly German newspaper and its new Web edition, Deputy Editor-in-Chief Jörn Kabisch shares the editorial team's experiences with vjoon's Crossmedia Publishing Platform. "K4 quickly became the first choice for a nascent editorial team that works for online and print editions," states Kabisch. "Both situations frequently call for highly flexible software as well as mobile access possibilities. The workflow adapts quickly, and the system may be accessed not only from a desk, both of which make the publishing effort so much easier."
German luminary and publisher Jakob Augstein relaunched the newspaper in February of 2009, taking an innovative approach for both the print and Web editions. The publishing concept exemplifies how the various media channels interlock. A community with hierarchic structure comprising users, bloggers and publicists directly influences content published in print and posted online. Augstein aims to maintain a dialog with his readers, and he sees the paper as part of a communicative process that is seeing the classic newspaper transition to a participatory medium.
"der Freitag" is produced using the publishing system vjoon K4. CODE COUTURE installed K4, provided training and support, and integrated the Web content management system plone with K4. The integration enables the editorial team of "der Freitag" to manage content delivered by partner publication The Guardian within K4. For the implementation and extension of the content management system and the creation of its Web site, "der Freitag" hired interface service provider Freshmilk GmbH.
Find more information at: http://www.vjoon.com
See the results in the printed news paper and at: http://www.freitag.de
vjoon (formerly SoftCare), founded in 1990, is the worldwide leading developer of workflow solutions based on Adobe Creative Suite. The German company, located in the Hamburg Metropolitan Region, has evolved its most popular product, K4, from an editorial system to a publishing platform that can handle as many media channels as requested. It combines efficient methods of working with proven time and cost advantages for magazine, newspaper, book and corporate publishers. vjoon's smaller solution, K2, provides an excellent base product for people entering the world of professional publishing.
K4 is already successfully in use with installations ranging from ten to more than 1,000 users. Publications using K4 include ADACmotorwelt, BusinessWeek, Cosmopolitan, DIE ZEIT, Focus, GQ, Le Point, Neue Zürcher Zeitung, New York Magazine, Rolling Stone, The New Yorker, Us Weekly, and Vogue; corporate publishers include ABB, Akzo Nobel, BASF, Beiersdorf, Credit Suisse, KircherBurkhardt, Square and Publicis. K2 and K4 both support Mac OS X and Windows clients in mixed environments as well as all established server platforms. In order to guarantee high-quality system support at a local level, vjoon is working with a worldwide network of qualified integration partners for K4. Find out more at http://www.vjoon.com.