ReForest London Blossoms with ZOO Media Group

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Concerned and committed to helping environmental causes, ZOO Media group Inc. is donating their marketing, graphic design and web design services to ReForest London to help engage individuals, groups and businesses in planting and caring for native trees in neighbourhoods, schoolyards, parks and natural areas in London, Ontario Canada.

ReForest London's 2008 Annual Report donated by ZOO Media Group Inc.

When the opportunity came along to work with ReForest London, we really didn't hesitate because we truly support what they are doing.

London: Drawing inspiration from nature for their wildly creative designs, London Ontario based Marketing and Graphic Design Agency - ZOO Media Group- has always been concerned and committed to helping environmental causes. And that's why donating ZOO's services to ReForest London seemed like such a natural fit. ZMG will be providing marketing consulting and graphic design services to strengthen the ReForest London brand and increase overall awareness and participation in this very worthy initiative.

This summer, ZOO Media Group created ReForest London's first professionally designed Annual Report for 2008, and is also working on a new promotional brochure. And coming this fall, ZMG will help launch a commemorative tree program for the non-profit organization and will also design new web banners for ReForest London's website.

"Providing our services to help promote the annual Huron SPCA Dinner and Auction each year has been such a rewarding and satisfying experience for us," says Chris Dugas, ZOO Media Group's Production and Planning Director. "When the opportunity came along to work with ReForest London, we really didn't hesitate because we truly support what they are doing." Dugas went on to say, "We have always felt that London had to take back their title as the Forest City. We spend a lot of time in the various wooded areas in and around London hiking with our family. If we can play a small part in increasing the awareness concerning the plight of our shrinking green space and encourage people to take action to ensure a healthier environment for future generations - that's something we can feel good about."

With a small but motivated committee, ReForest London does not have the budget or staff to effectively market their budding organization. "We recognized early on that in order to get our message out and increase participation and awareness concerning our initiative, we needed the help of a professional marketing agency," mentioned Julie Ryan, Executive Director of ReForest London. "That's why we are thrilled to be working with an experienced and innovative marketing partner like ZOO Media Group to develop and enhance our image in London and to better communicate our mission and successes."

ReForest London engages individuals, groups and businesses in planting and caring for trees in neighbourhoods and natural areas throughout London. ReForest London Goals include:
*Empowerment - Empower community groups, businesses, and individuals to plant and care for trees
*Ecosystem Health - Improve London's environmental health through planting trees and shrubs in natural areas, parks, yards and along streets
*Education - Educate Londoners about the importance of trees and how to plant and care for them

Contacts:
Sandra Dugas, Marketing and Creative Director, ZOO Media Group - 519-474-9774

Julie Ryan, Executive Director, ReForest London - 519-936-9548

To find out more about ReForest London - visit their website at http://www.reforestlondon.ca/
To find out more about ZOO Media Group - visit their website at http://www.zoomedia.ca/

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Sandra Dugas
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