Vertster Releases Multivariate Testing Solution Designed for Interactive Ad and SEO Agencies

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Website Multivariate Testing Solution Allows Agencies to Increase Client Conversion Rates

Vertster, (http://Vertster.com ), a leading provider of multivariate website conversion testing and optimization software, today announced the introduction of a new Agency Website Multivariate Testing Solution. Vertster's unique agency partnership approach aligns the agency operational and financial priorities with Vertster. The Vertster Optimization Suite makes it easy for agencies to offer services to test messages, images, page structure, pricing, and hundreds of other factors to increase online conversion rates.

Utilizing Vertster's Agency Multivariate Testing Solution, agencies can differentiate themselves from their competition, provide additional value to their clients, reduce client turnover, and increase their revenues.

"Vertster allows us to take the guess work out of landing page design and apply the scientific method to conversion testing. For one client, we have increased lead conversion by over 600%. We recommend them to anyone who wants to dramatically boost ROI from online campaigns.", states Chris Sietsema, Associate Director of Online Marketing of Mighty Interactive

The Vertster Agency Partnership Program is designed to meet the needs of how agencies work with their clients and to provide the support agencies need to increase their client's conversion rates. Features include:

  •     Branding: a 'private-label' solution maintains consistent agency branding to clients
  •     Pricing Terms: aligned with agency business operation and minimizes agency risk
  •     Powerful: lots of features from simple to advanced and detailed reporting
  •     Support: how to make the most of the solution and how to position it to agency clients

"Close collaboration with agencies in creating the solution led us to the partnership approach," explained Scott Miller, Vertster Founder and CEO. "Agencies are looking for more than just another off-the-shelf product; they need a partner that understands their business challenges, opportunities, and operations."

Vertster's Agency Partnership Program is not for everyone, the program is designed for agencies that are experienced in driving online success for clients, have demonstrated thought leadership, and, most importantly, deliver exceptional client service.

About Vertster:
Vertster empowers web marketers, without the reliance on IT resources, to increase online conversions. Vertster is a complete software-as-a-service solution for optimizing website pages and content by testing combinations of text, images, colors, or other elements to find the optimal version of a web page. Verster's unique technology allows automated website testing while eliminating intrusive tagging, scripts, and code. Whether simple tests, or complex multivariate testing, Vertster is simple to implement, easy to use, and provides powerful results to optimize website conversions without overloading the user with its sophisticated statistical algorithms. Some successful Vertster customers include The New York Times, Marketing Experiments, and Reuters. For more information, visit http://www.Vertster.com or call 877-88-SPLIT.

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Ralf VonSosen

Scott Miller
Vertster.com
801-571-8200 ext. 1001
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