adidas AG Selects Raymark's Xpert-On Demand for its EMEA Franchise Stores

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Europe's largest supplier of athletic footwear and sports apparel selects Raymark's hosted software and services solution for its EMEA franchise retail stores.

Headquartered in Germany with hundreds of stores projected throughout EMEA, adidas was searching for a POS software and services solution that would combine centralized visibility into its store operations with rapid implementation and multi-national capacity. Raymark was selected for its ability to distribute the advanced functionality found in its Xpert-Series™ software suite through a hosted software and services solution that supports adidas' intricate franchise network.

"Given our international reach and large number of stores, we were searching for a partner that could help us solve our EMEA-wide retail challenges in our franchise business while easily integrating to our back-end ERP solution," expressed Kerstin Brockmann, Sales Development Manager for adidas. "With Xpert-On Demand™, our software logistics are outsourced, eliminating the need for a complicated infrastructure. It is a cost-effective, efficient method of granting accessibility to the software throughout the enterprise while preserving consistency, which is crucial when managing so many stores. With Xpert-Series'™ multi-language, multi-currency, multi-tax, fiscalization, and full-featured functionality, our franchisees can adhere to local language and operational requirements without sacrificing overall brand equity."

"We are very excited about working with adidas," states Marc Chriqui, Raymark's President. "When we first began collaborating, adidas made it very clear to us what their vision for this project was. Given our long-standing success with international implementations, we knew our Xpert-Series™ was equipped to handle the language, taxation, and implementation issues that accompany such a venture. Raymark's hosted, full-featured Xpert-On Demand™ incorporates our 20 years of international retail expertise into a centralized, streamlined delivery model. It is the ideal solution for any retailer, regardless of size, that is looking for a cost-effective, reliable software solution with respect to maintenance, ongoing operation, services and support."

About adidas AG:

For over 80 years the adidas Group has been part of the world of sports on every level, delivering state-of-the-art sports footwear, apparel and accessories. Today, the adidas Group is a global leader in the sporting goods industry and offers a broad portfolio of products. They are Europe's biggest supplier of athletic footwear and sports apparel, and products from the adidas Group are available in virtually every country of the world.

About Raymark:

For over twenty years, Raymark has been revolutionizing the way some of the world's most prestigious retailers manage their stores. As a global provider of advanced retail software solutions, Raymark offers retailers highly sophisticated technology tailored to their specific business requirements. Developed by retail industry specialists, Raymark's Xpert-Series™ empowers retailers through integrated, flexible applications that streamline operations while providing the analytical tools required for enlightened decision-making. Xpert-Series'™ multi-currency, multi-language, and multi-tax capabilities make the system configurable on both a local and international level. Its ability to handle various types of retail business models, coupled with its global-ready functionality, is the reason so many top retailers choose to partner with Raymark as they expand into emerging markets. For more information on Raymark, please visit


Melanie Tabet
514-737-0941 x701


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Melanie Tabet
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