Cincinnati (PRWEB) August 13, 2009
YourCity.MD (http://www.YourCity.MD) CEO, Joe Benza, announced an unprecedented plug in platform allowing TV stations to increase their share of the billion dollar Healthcare Ad market, just as auto advertising revenues decline to one of the lowest points in recent history.
Benza and his team have created the largest hyper-local medical and information network on the Internet. Benza purchased the domain rights for 500 individual markets, making YourCity.MD an online media giant that provides local websites for each of the 500 markets, i.e. http://www.Cincinnati.MD or http://www.Dallas.MD or http://www.LosAngeles.MD etc.
Unlike other quality medical websites, each city site is focused on local health resources, providers and facilities, with the unique addition of patient ratings and feedback. This geo-targeted focus will enable TV stations to generate non-traditional local health revenue in their markets.
"We decided to partner with one local television station in each city, offering them exclusive TV use of our website and content which serves up local advertising inventory to health professionals, hospitals and other facilities. In each market YourCity.MD allows the TV station to become the #1 resource for all their viewers health related needs.
Former Television Executive John Long feels YourCity.MD affords Local TV Stations the opportunity and means to harvest the all-important Medical/Health sector at a favorable ROI. "I have reviewed the YourCity.MD business model and see tremendous upside for both content and revenue opportunities for the Local station partner. YourCity.MD is the only website focused on hyper-local content and allows the station to enter that space for a modest on-air expense, while generating significant non-traditional health related revenue", said Long.
Another unique feature is YourCity's One-Click Relief Center™ which is a new search engine displaying more local health information than any other search engine on the Internet, with just one-click. The search engine is keyword driven similar to Google, Bing and Yahoo displaying the listings and links to quality physician recommended articles and news. The same One-Click also provides relevant listings with contact information of the local doctors, specialists and facilities like hospitals and clinics that can treat your keyword condition or symptom, saving patients valuable time and money. This search engine eliminates non-qualified health data in each search making it a true patient trusted and doctor recommended resource. Unlike almost all of their major competitors, http://www.YourCity.MD is the only directory & rating site on the web that has actually formed a local partnership with an Academy of Medicine.
Founded on the principle that healthcare is and should be local, YourCity.MD LLC is healthcare's trusted local navigation system, helping consumers in over 500 cities and states find medical content and information that points them directly to the appropriate local healthcare resource or local provider to solve a medical problem. Easy to find with its city-specific domain names with the .MD extension, YourCity.MD helps consumers immediately translate medical content into actionable information. For more information, visit http://www.YourCity.MD or type in your local city name with the new .MD TLD Internet extension and click the contact us link at the bottom of any page.