Novi, MI (PRWEB) August 13, 2009
DavaRay, Inc. has secured the services of Novaetus, Inc. to create and execute a marketing program for the Nanobeam ™ 940, that will build consumer awareness and develop a regional distribution network. The Nanobeam ™ 940, a hand held near-infrared therapy device, cleared by the FDA in December 2008 for use in a clinical setting, or as prescribed by a licensed healthcare practitioner.
"We think the Nanobeam has a great future and Novaetus is a great match for us because of their experience in the healthcare field, particularly with physician and therapy practices and home care agencies," states President/CEO David Arndt. "Although we have been selling units after receiving FDA approval, we have not actively marketed the Nanobeam™ 940. Having Novaetus in place will help us support our existing distributors and help them reach out to more healthcare practitioners as well as bringing new distributors on board. We are proud to make the Nanobeam 940 in the USA"
Infrared therapy using targeted frequency bands, sometimes called "photonic stimulation," is growing rapidly as a non-pharmaceutical approach to pain relief. The Nanobeam™ 940 has been cleared for market by the FDA for muscle and joint pain, arthritis pain, muscle spasms and relieving stiffness. It promotes the relaxation of muscle tissue and the temporary increase in local blood circulation.
Due to recent advances in high power solid-state electronics, the Nanobeam™ 940 is able to set a new standard for fast, effective light therapy delivery. The Nanobeam ™ 940 makes efficient use of a practitioner's time by utilizing sixty miniature high powered 940 nanometer infrared LED's, tightly spaced in an 8mm square area to provide concentrated near-infrared energy with only mild far-infrared heat. Healthcare professionals and patients are reporting their successful results in online videos describing their use of the Nanobeam™ 940.
DavaRay, Inc. is a privately held corporation founded in Ann Arbor, Michigan. To learn more about DavaRay, Inc and the Nanobeam™ 940, visit the website at http://www.DavaRay.com.
Novaetus is a full service marketing company based in Michigan. Novaetus routinely presents as a subject matter expert at national conferences and trade shows on healthcare marketing To learn more about Novaetus, visit the website at http://www.novaetus.com.