Inc. Magazine Names AnswerLab to its List of America's 500 Fastest Growing Privately-Held Companies

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AnswerLab is the only user experience research firm to earn a spot on the 2009 Inc. 500 list.

AnswerLab's business model is at the heart of the ongoing explosion in the variety of e-commerce and digital mobile communications

AnswerLab, a firm specializing in user experience research, is named to Inc. Magazine's elite Inc. 500 list. An annual listing of the fastest growing privately-held companies in the U.S., the influential Inc. 500 list is a comprehensive look at today's entrepreneurial successes. Making the list, AnswerLab joins the ranks of past honorees such as Microsoft, Timberland, Intuit, Jamba Juice, Oracle and Under Armour. AnswerLab ranked No. 31 in the Business Products and Services category and No. 365 overall. AnswerLab is the only user experience research firm to earn a spot on the 2009 Inc. 500 list.

"AnswerLab's business model is at the heart of the ongoing explosion in the variety of e-commerce and digital mobile communications," says Jim Melloan, project manager Inc. 500|5000. "As companies in this space try to gain an edge in the market, they can get a boost from a company like AnswerLab, which will help them improve user experience and maximize sales."

"We are pleased to have earned this exciting recognition from Inc. Magazine," says Dan Clifford, co-founder and managing partner at AnswerLab. "From our initial founding we've had a commitment to creativity, responsiveness and the delivery of actionable research insights. We're glad that the market has responded so positively to AnswerLab's approach."

AnswerLab founders saw rapid growth in web and mobile usage and identified a need for companies to better understand and connect with their users. They founded a company that helps clients make key decisions about how to build and improve digitally delivered products and services. Using AnswerLab's insights, clients see improved customer satisfaction, significantly increased conversion rates and stronger levels of customer loyalty.

"I am not surprised that AnswerLab's company approach has led to fast growth. Their company culture, creative thinking and nimbleness are perfectly aligned with the entrepreneurial spirit that drives business excellence," says Randy Kawahara, senior project leader at American Honda, an AnswerLab client. "AnswerLab's expertise, flexibility and customer focus have proved a winning combination for Honda. They are an invaluable resource in providing important insights that have enabled us to develop and maintain industry-leading consumer web sites."

"AnswerLab is proud to have successfully helped industry leaders increase their online lead generation and user satisfaction," says Amy Buckner, co-founder and managing partner at AnswerLab. "We appreciate the Inc. 500 accolade and will continue to innovate our services to meet our clients' future challenges."

Methodology: The 2009 Inc. 500|5000 list measures revenue growth from 2005 through 2008. To qualify, companies must be U.S.-based and privately held, independent - not subsidiaries or divisions of other companies - as of December 31, 2008, and have had at least $200,000 in revenue in 2005, and at least $2 million in 2008.

About Inc. 500|5000 List: In 1982, Inc. introduced the Inc. 500 list of the fastest growing privately held companies in the U.S. Since then, this prestigious list of the nation's most successful companies has become the hallmark for entrepreneurial success and one of the places where future household names first make their mark: Domino's Pizza, Microsoft, Go Daddy, and Zappos.com have all been honorees. In 2007, the list expanded to the Inc. 500|5000, giving readers a deeper, richer understanding of the entrepreneurial landscape and capturing a broader spectrum of success. The list is a distinguished editorial award, a published celebration of innovation, a network of modern entrepreneurial leaders, and an esteemed public relations showcase published by the leading entrepreneurial advocate for 30 years running.

About Inc. Magazine: Founded in 1979 and acquired in 2005 by Mansueto Ventures, LLC. Inc. Magazine (http://www.inc.com) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today's innovative company builders. With a total paid circulation of over 650,000, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology.

About AnswerLab: AnswerLab (http://www.AnswerLab.com) provides custom user experience research to Fortune 500 companies who are passionate about creating great customer experiences. AnswerLab helps clients improve websites, mobile applications and software throughout the development process, from concept to launch to ongoing benchmarking. AnswerLab's methods include usability testing, ethnography studies, mobile testing, focus groups, intercept surveys, and quantitative user experience evaluations. In 2008, AnswerLab received the Premier Partner Award from American Honda for excellence in user experience research. AnswerLab's other clients include industry-leaders such as Yahoo!, eBay, Intuit, PayPal, Genentech, Cisco, Experian, ING Direct, FedEx and Microsoft.

If you would like more information on this topic or to schedule an interview please contact pr(at)answerlab.com, (415) 963-3106.

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