Founder of Interactive Marketing Agency Terralever to Speak at Social Media for Business Conference August 20

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Chris Johnson Joins Other Industry Experts to Offer Insight on How to Launch Social Media Programs, Best Practices for Building Brand Awareness and Thought Leadership

Cutting Through Social Media Noise: Key Steps to Launching Social Media Programs & Dos & Dont's

Chris Johnson, Founder and Managing Partner of Terralever, a leading full-service interactive marketing agency, will present at Social Media Arizona, a highly anticipated social media conference in Phoenix, Arizona on August 20, 2009. The event is designed to educate marketers and entrepreneurs on the use of social media technologies and provide key steps to implementing and integrating social media strategies into the marketing mix to drive brand awareness and thought leadership.

Johnson will be a featured panelist for the panel entitled, "Cutting Through Social Media Noise: Key Steps to Launching Social Media Programs & Dos & Dont's". Attendees will learn best practices and get an inside look at how local companies are leveraging social media tools to grow their brand recognition and increase return on investment. Panelists will also share real-world experiences on how their organizations are using social media today and how to integrate these techniques into traditional marketing efforts, from strategy, to executive garnering buy-in and tactical execution.

Johnson will join other social media experts, marketing leaders from Microsoft, IBM, Avnet, Convince and Convert, Sacks Public Relations and many other companies. The experts will address the challenges and rewards of implementing social media strategies and provide best practices to organizations.

Event Details:
Title: Social Media for Business
Date: August 20, 2009, 8:30 a.m. to 4:00 p.m. PST, Breakfast and lunch will be provided
Location: MadCap Theater: 730 S. Mill Ave., Tempe, AZ 85281

Registration Information:
To learn more about the agenda or registration for this event, please visit Social Media Arizona.


After the event, Terralever will be hosting an American Marketing Association (AMA) Mixer just walking distance from the MadCap Theater. Please join Terralever and other local marketing professionals at this great networking event. The event will go from 5:30-7:30 and costs $20 at the door for AMA members and $45 for non-members - Click here for more information or to register for the event online.

AMA Event Location: Terralever
425 S. Mill Avenue, Suite 201
Tempe, AZ 85281

About Terralever
Terralever is an award-winning interactive marketing firm that delivers online marketing solutions for growing mid-size to Fortune 2000 companies. Headquartered in Tempe, Arizona, with offices in Tucson and Los Angeles, the growing firm specializes in online marketing strategy, website design and development, rich internet applications, search engine optimization, social media strategy, conversion optimization and email marketing. For more information, visit


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