Diabetic Educators, Patients to Benefit from Xenna Foot Care Marketing Campaign

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Xenna Corporation announced it has agreed to provide product information and rebate coupons for its diabetic-friendly, natural foot care products as part of Pharmaceutical Direct, Inc.'s "Starter Kit" distributed by diabetic educators nationally.

Xenna Corporation (http://www.xenna.com) announced it has agreed to provide product information and rebate coupons for its diabetic-friendly, natural foot care products as part of Pharmaceutical Direct, Inc.'s "Starter Kit" distributed nationwide by diabetic educators.

Xenna CEO Carol J. Buck, says, "While NonyX® Nail Gel and CalleX® Exfoliating Dry Heel Ointment are for anyone with unsightly toenails or dry, cracked feet, they are among the few foot care brands that are marked on the packaging to be 'diabetic-friendly'."

Pharmaceutical Direct, Inc. (http://www.pharmdirect.com) located in Randolph, New Jersey, is a full service direct marketing support company, offering a wide range of strategic and brand awareness programs designed to provide product information to the general population, pharmacists, diabetic educators and others involved in personal care education and healthcare.

The company's diabetic starter kits are filled with small samples and product literature describing proper personal care, healthy diets and healthy lifestyle habits.

Michael Liberatore, Senior Vice President of Sales for Pharmaceutical Direct, says, "Our diabetic starter kits are essentially a teaching and sampling tool. The kits include product samples, brochures and educational materials, as well as coupons and rebates."

NonyX Nail Gel (pronounced "Non-X") and CalleX Dry Heel Ointment are based on natural formulations that focus on the exfoliation of keratin debris under toenails and the exfoliation and moisturizing of dry feet.

As a leader in natural foot care, Xenna products are sold nationally in the foot care and HBC aisles of chain drug stores, grocery stores and mass retailers.

For unsightly, yellow toenails, patented NonyX Nail Gel is a topical, easy-to-use gel that breaks down and removes keratin debris -- the discolored, yellow or whitish, granular buildup under nails that causes them to appear unsightly. Used by podiatrists and consumers since 2001, NonyX Gel softens keratin debris, allowing it to be gradually scraped out from under the nail, beginning after about four weeks.

Applied twice daily, use of NonyX Nail Gel results in improved nail color and clarity with 5 to 9 months. Once keratin debris is removed, NonyX Gel then keeps nails clear and healthy-looking with regular use. NonyX is on Facebook at http://www.facebook.com/pages/Nonyx-Nail-Gel/126217594112519?ref=ts.

For dry, cracked heels and rough feet, Xenna's acid-free CalleX Ointment is a moisturizing exfoliant which offers a unique, fast-acting way to soft and smooth feet without the need to scrape or use a pumice stone.

Diabetic-friendly CalleX Ointment softens and exfoliates dry, cracked feet with natural, fast-acting enzymes. This unique, patented ointment is applied twice daily to dry or hardened areas of the foot. After applying CalleX Ointment, a gentle rubbing action with a wet washcloth is sufficient to gradually exfoliate hardened, scaly skin while it moisturizes dry or cracked areas.

CalleX Ointment is free of acids, including urea and salicylic acid, parabens, preservatives, fragrance, lanolin and colorants. To ward off unpleasant foot odors, CalleX contains a small amount of natural peppermint oil. CalleX is on Facebook at http://www.facebook.com/pages/Callex-Exfoliating-Ointment/177971592235302?ref=ts.

For photos of toenails and feet before and after using Xenna products, click on http://www.xenna.com. For special offers and news about Xenna products, follow Xenna at http://www.twitter.com/xennacorp.

Xenna Corporation values the environment and formulates brands containing natural ingredients that are biodegradable. Xenna products are not tested on animals nor contain animal byproducts.

NonyX can be found in the footcare aisle at Walgreens, CVS, Walmart, Rite Aid, Duane Reade, Kinney Drugs, HEB and Kerr Drug, through Publix, Medicine Shoppe, ShopKo, Harris Teeter, Hannaford, Sweetbay and online at http://www.drugstore.com.

CalleX Ointment is available in the footcare aisle at Walgreens, Rite Aid and Kinney Drugs, through Publix, Medicine Shoppe, HEB, Kerr Drug, Stop & Shop and online at http://www.drugstore.com.

All Xenna products are money-back guaranteed. Free shipping is available when ordering directly from Xenna.

About Xenna: Xenna is a certified women-owned business and manufactures in the USA. To contact them call 800-368-6003 (business hours, Mon-Friday Eastern Time) or email info at xenna dot com.


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Carol J. Buck

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