Social Media for the Uncomfortable™ Launches Hands-On Seminars for Boomers

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Social Media entrepreneurs Carlos R. Hernandez and Megan A. Bourne have formed Social Media for the Uncomfortable™ to help baby boomers hone their professional edge through social media networks.

Crafting Your Online Integrated Marketing Campaign

Social Media entrepreneurs Carlos R. Hernandez and Megan A. Bourne have formed Social Media for the Uncomfortable™ to help baby boomers hone their professional edge through social media networks.

They are debuting with three seminars titled, "Crafting Your Online Integrated Marketing Campaign," "Creating Your LinkedIn Profile," and "LinkedIn Best Practices." The seminars run on consecutive Wednesdays (August 26, September 2 and September 9) from 9:30 a.m. till 12:30 p.m. They are at 835 Market Street, Room 665. The state of the art classroom is conveniently located above the Powell Street BART and Muni Stations. The seminars are $78 each or $215 for the series. Registration for the events is at http://www.socialmedia4you.eventbrite.com.

Social Media for the Uncomfortable™ is a continuation of Hernandez' passion for the Social Web. He says, "In February of 2007, I elected to pursue a calling to help people. I especially identify with fellow Baby Boomers who are intimidated by emerging social media technologies." For Bourne, the seminars fill a gap she saw as she explored Social Media. She states: "I found many resources about these technologies, but very little that was hands-on. Here, we will give our clients personal guidance and assistance as they create their social media presence."

About Carlos R. Hernandez Since February of 2007, Hernandez has worked with individuals and businesses to leverage Web 2.0 technology in their sales and marketing initiatives. He shows fellow professionals how to develop networks and connections via LinkedIn, Facebook and Twitter in an integrated and cross-promotional manner. Previously, he had a 28-year career working for Westinghouse Electric & Eaton Corporations in technical-solution sales, marketing and project management. He studied Civil Engineering at Stanford University.

About Megan A. Bourne Bourne's 20 year background in marketing communications and community-building led to her avid interest in social media technologies. The workshops are patterned to address the same hesitations and challenges that she faced as she worked her way through the world of social media networks. She has been Alumni Director at Tulane University, Sales and Marketing Manager for House of Blues, General Manager for Ben Manilla Productions and has provided marketing services for diverse clients including Oracle, Intuit, and Blues musician E.C. Scott. She is a graduate of the University of Virginia.

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Megan A. Bourne

Carlos R. Hernandez
Social Media for the Uncomfortable
415-725-2700
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