Toronto's EYE WEEKLY presents special "Basterd" issue starring Quentin Tarantino

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EYE WEEKLY promotes movie release of Alliance Film's Inglourious Basterds in exclusive August 20th issue.

We expect the issue to be a hot ticket among film and Tarantino fans alike

Toronto's EYE WEEKLY has announced that its August 20th issue is dedicated to "basterds" -- coinciding with the premiere of Quentin Tarantino's highly anticipated film, Inglourious Basterds. EYE WEEKLY presents an extended Tarantino interview, where readers can get the acclaimed film director's take on: the movie, 'basterd' philosophy, and how today's basterds live -- from pop culture and politics to style, food and romance. Tarantino and his cast expound on lifestyle, DVDs, theatre and everything else a basterd needs to survive the urban environment.

The issue will also star Tarantino on its cover and provide exclusive coverage of the Inglourious Basterds film, including interviews with several other cast members including Eli Roth, Melanie Laurent and Christoph Waltz. At EYEWEEKLY.com, readers can play an online game and get a behind-the-scenes look at cast interviews, highlights of his past work, and more. "This unique opportunity gives our readers an exclusive and more intimate glimpse at the iconic filmmaker," says Edward Keenan, Senior Editor of EYE WEEKLY. "We expect the issue to be a hot ticket among film and Tarantino fans alike," adds Keenan.

"By leveraging our editorial strength, we're providing an original promotional environment that delivers innovative opportunities for our advertisers to reach a highly coveted and engaged audience in print, online, and mobile," says David Titcombe, Director of Sales and Marketing for EYE WEEKLY.

To celebrate the issue, readers can also enter to win a home entertainment theatre system worth $2,500, including a full collection of Tarantino's work at EYEWEEKLY.com, until September 16, 2009.

Inglourious Basterds, starring Brad Pitt, was the talk of this year's Cannes Film Festival. It hits movie screens August 21st and portrays a group of Jewish-American soldiers, called "The Basterds," who spread fear throughout the Third Reich by scalping and brutally killing Nazis during World War II.

About EYE WEEKLY
For the past 16 years, Toronto's cultural vanguard have turned to EYE WEEKLY to discover the best of what Toronto offers - from movies, arts, and music, to clubs, food, and more. Boasting the largest distribution of any urban weekly in Canada, EYE WEEKLY is distributed at more than 2,600 convenient locations throughout the Greater Toronto Area (GTA). As Canada's first print publication to go online in April of 1994, EYEWEEKLY.com is the interactive resource for 18- to 35-year-old urban lifestylers exploring cultural activity in the city. Daily coverage of Toronto's most engaging people and events, exclusive video of concerts in Toronto's hottest clubs, and the city's most comprehensive events database come together to create an indispensable website for Toronto's culturally infused community.

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Jenn Howe
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