In the past two years, we've made a concentrated effort to increase awareness of the Total Mortgage brand through web marketing techniques such as search engine optimization and social networking
Milford, CT (PRWEB) August 26, 2009
Tweet! Tweet! Twitter subscribers can now receive instant updates regarding the lowest current mortgage rates for fixed-rate mortgages, jumbo mortgages, FHA mortgage and adjustable-rate mortgages. As an industry-leading direct mortgage lender and mortgage broker, Total Mortgage Services is able to offer unparalleled industry-leading pricing as well as a diverse product mix that is able to meet the needs of any type of borrower. The creation of a Twitter account represents another step forward for Total Mortgage's web marketing initiative.
"In the past two years, we've made a concentrated effort to increase awareness of the Total Mortgage brand through web marketing techniques such as search engine optimization and social networking," says John Walsh, founder and president of Total Mortgage. Twitter provides us an innovative channel for providing real-time mortgage rates and broadcasting other developments in mortgage industry," says Mr. Walsh.
Although the Total Mortgage Twitter account has only been in existence for a few months, the company has already amassed hundreds of followers. Instant updates or "tweets" made by Total Mortgage include topics such as current mortgage rates, opportunities for mortgage refinancing, and mortgage "Frequently Asked Questions," to name a few.
Links to Total Mortgage's blog "Mortgage Rates and Trends" on Twitter have also kept subscribers abreast of the most recent developments in the mortgage industry. These content-rich mortgage blog articles cover a wide array of topics, ranging from open market operations performed by the Federal Reserve to developments surrounding the FHA Mortgage Loan Modification Program.
"Getting a mortgage loan is a major financial commitment," says Mr. Walsh. From the standpoint of the borrower, having the most relevant mortgage rates and industry analysis is absolutely crucial to making the most well-informed decision when purchasing a home or refinancing. Through Twitter, Total Mortgage can continue maintaining its commitment to offering exceptional customer service by empowering our borrowers with insightful, invaluable information."
Total Mortgage Services, LLC, provider of some of the nation's lowest current mortgage rates, is an industry leading direct mortgage lender and mortgage broker, having funded over $4 billion in mortgage loans since 1997. Licensed in over twenty states, Total Mortgage offers a variety of products and programs including fixed-rate loans, adjustable-rate loans (ARMs), jumbo loans, FHA mortgages and more.