Wine Kitz Squeezes More Out of Their Marketing Dollars with Marketing Engine from Globally Boundless

Share Article

Globally Boundless, a direct marketing communication company specializing in targeted marketing strategies, today announced the signing of its newest client, Wine Kitz. Wine Kitz, a leader in the consumer wine making industry with over 75 locations across Canada and today one of the world's largest and most respected winemaking retailers, will retain Globally Boundless to provide web-to-print Marketing Engine™ technology, myPlan™ technology and its lights-out integration at their one stop shop direct marketing organization.

We chose Globally Boundless to help provide the technology to enable our Franchise Partners to create their own customized advertising materials for their own markets while maintaining a consistent, professional corporate brand image.

Globally Boundless, a direct marketing communication company specializing in targeted marketing strategies, today announced the signing of its newest client, Wine Kitz. Wine Kitz, a leader in the consumer wine making industry with over 75 locations across Canada and today one of the world's largest and most respected winemaking retailers, will retain Globally Boundless to provide web-to-print Marketing Engine™ technology, myPlan™ technology and its lights-out integration at their one stop shop direct marketing organization.

"We chose Globally Boundless to help provide the technology to enable our Franchise Partners to create their own customized advertising materials for their own markets while maintaining a consistent, professional corporate brand image." said Michael Hind, Marketing Manager, Wine Kitz. "From customizable ad templates, newsletters and promotional materials, Globally Boundless' Marketing Engine™ has been extremely useful in engineering a program specifically for our company to address these needs."

Scheduled to launch September 2009, the http://www.mywinekitz.com Marketing Engine™ will provide franchisees access to professional advertising materials, including point-of-purchase materials, bi-annual Wine Press releases, newspaper spots and promotional programs.

"We are delighted to be working as the marketing partner with Wine Kitz," said Boyd Liski, President, Globally Boundless. "In today's B-to-C market where continual touches are essential, the Marketing Engine™ will provide the technology and world-class marketing strategies required to attack the consumer market. Wine Kitz franchisees are going to have the opportunity to take advantage of network-wide volume discounts making it a no-brainer to drive consumers to their location, moving Wine Kitz from one of the largest consumer winemakers retailers towards the largest."

About Globally Boundless -

Globally Boundless is a direct marketing communication company that delivers turn-key Brand Control, Efficiency and Loyalty Marketing solutions to the world's leading franchise and dealer organizations. Only Globally Boundless, backed by over 35 years of experience in integrated marketing, personalized data-driven communications, technology and business support services can extend the power of the corporate marketing department into the hands of each franchisee.

For more information, please contact Penny Byron Lobchuk at (800)665-1321x228 or visit the website at http://www.globallyboundless.com

About Wine Kitz-

Since its inception in 1959, Wine Kitz (originally known as Wine Art) has been the leader in the consumer wine making industry and today is one of the world's largest and most respected winemaking retailers. Since Wine Kitz manufactures its own wine kits, we can confidently stand behind the quality of our wines and say you'll love the wines you make with us.

For more information, please contact Michael Hind at 1-800-263-4790 or visit the website at http://www.winekitz.com

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Penny Byron Lobchuk
Globally Boundless
(800)665-1321 ext. 228
Email >
Visit website