ad:tech Rebrands ADSPACE to Content Revenue Strategies (CRS) Conference & Expo

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Google, Microsoft, AOL Advertising, Wall Street Journal, YouTube, CNN, ScanScout, AdKnowledge and eBay to speak at New York Conference.

Content Revenue Strategies addresses the niche of publishers who need to make more money from contextual advertising, want to explore affiliate marketing and seek optimization technologies. With great support from Google speakers, we are building a community of people who can share their best practices involving AdSense and other contextual products

ADSPACE, the Contextual Advertising Conference and Expo co-located with ad:tech will now be known as the Content Revenue Strategies Conference & Expo.

"With the overwhelming success of ADSPACE in San Francisco in April, our New York show in November has been expanded to include more content and more revenue insights across contextual advertising, affiliate marketing and lead generation" says Don Knox, VP of ad:tech Global.

Sponsors and participants are wide ranging from small to mid-sized publishers wanting to increase their digital revenue on Google's AdSense or similar networks, and advertisers looking to maximize their ROI and optimize ad targeting on contextual placements.

Sponsored by Google, AOL Advertising, eBay, Payoneer, DOCLIX and many other contextual providers, Content Revenue Strategies (CRS) is a day-long conference featuring industry leaders, innovative companies, experienced investors, savvy internet marketers and Google AdSense representatives.

"We changed the name of the ADSPACE Conference to Content Revenue Strategies, because we think that the new name better explains our mission of educating and connecting people interested in profiting from contextual advertising online," says David Rodnitzky, Director of Content Revenue Strategies.

Through a selection of keynote speeches, panels, and company exhibits, attendees will learn the latest "how to" techniques, delve deep into measurements and metrics, hear AdSense success stories and find out about contextual network alternatives. The conference will highlight how top marketers and advertisers drive significant investment returns from the Google Content Network.

"Content Revenue Strategies addresses the niche of publishers who need to make more money from contextual advertising, want to explore affiliate marketing and seek optimization technologies. With great support from Google speakers, we are building a community of people who can share their best practices involving AdSense and other contextual products," says Marc Phillips, Founder and Director of Content Revenue Strategies.

The conference agenda features two tracks for attendees, one for AdSense publishers and one for advertisers. Keynote and panel participants represent the brightest minds in contextual advertising including panelists from Google, Microsoft, eBay, Open X, YouTube, CNN, The Wall Street Journal, ScanScout and Wiley & Sons.

Event Highlights:

  • AdSense Publisher's Forum: Hear directly from the Google AdSense team about product developments and enhancements. Share your ideas and suggestions.
  • The Secrets to Success: Tips and Tricks from Leading Publishers: "How to" actionable advice from experienced publishers - technical tips and optimization tricks on how you can make more money.
  • Contextual Advertising Case Studies: How Top Experts Drive Top Performance: Some of the smartest minds in contextual advertising deliver their insider secrets to managing and measuring profitable contextual marketing spends.

Confirmed speakers include:
Tim Cadogan, CEO, OpenX
Will Martin-Gill, Director of Internet Marketing, eBay
Brian J. Quinn, Vice President/General Manager, Digital Ad Sales, The Wall Street Journal
James Colburn, Director of Product Marketing, Microsoft
Brett Brewer, CEO, AdKnowledge
Dave Jacobs, VP Publisher Solutions, AOL Platform A
Jeremy Shoemaker, Founder, Shoemoney
Bill Day, CEO of ScanScout Inc.
Walker Jacobs, SVP, Turner Sports Entertainment Digital (CNN)
Shawn Collins, Founder, Affiliate Summit

Event sponsors and media partners: ad:tech, Google, AOL Advertising, eBay, AddMe.com, JenSense, Syntryx, SearchForecast, PPC Associates, SparkPR and Website Magazine
For complete agenda, registration and event details please visit: http://www.crsconference.com

Media Contact:
Marc Phillips
Founder and Director
CRS Conference and Expo
marc.phillips (at) searchforecast.com

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