Early results and visit trends for the next part of 2009 are showing that this upswing in reservations is likely to continue.
Basalt, Colo. (PRWEB) September 2, 2009
Instant Software, Inc. (ISI) clients have experienced record breaking growth for online bookings of vacation rentals through the strength of ISILink. Despite the downturn in the economy, through the end of August, online reservations of vacation rentals through ISILink represented over $250 million, a 20% increase over year-to-date 2008.
Although total revenue from bookings across the vacation rental industry is down 15% in the first half of 2009, total online reservations year-to-date exceeded 2008 by 20%. This is evidence that more vacation rental companies rely on ISILink connectivity and internet distribution to drive business. ISILink, the Vacation Rental industry's largest distribution system for suppliers and distributors of online vacation rentals, is becoming the industry's most powerful Web Distribution System, and by far the best way to connect to web distribution channels.
"These figures prove what we have long believed - efficient distribution through established websites with comprehensive content will yield results," stated Dave Hopcroft, CEO of Instant Software. "Early results and visit trends for the next part of 2009 are showing that this upswing in reservations is likely to continue."
Instant Software is the leading supplier of technology solutions for property management companies which manage and rent other people's homes, cottages, apartments, and condos for vacation travelers. ISILink is Instant Software's web distribution system that bridges suppliers of vacation rental properties with distributors, such as travel sites and portals.
"Through ISILink, our clients can now compete with hotel chains in the same arena the hotels have long controlled. This is an extremely important milestone for the vacation rental industry," Hopcroft says.
ISILink is a unique data hub that consolidates, normalizes, and interprets data from suppliers' reservations systems and enables seamless real-time automated bookings between the different parties' systems in North America, the Caribbean and Europe. Distributors connect to
ISILink and automatically pull information such as property descriptions, availability, prices, and guest reviews to market to potential travelers. When a traveler books a vacation property, the reservation information is sent back through ISILink to the property manager's reservation system and automatically confirms the booking in real-time.
About Instant Software
Instant Software Inc. (ISI) (http://www.InstantSoftware.com) is the nation's leading provider of technology solutions for the Vacation Rental Management industry. Instant Software's complete end-to-end solutions include the market leading Reservations and Business Management Solutions; First Resort Software™, PropertyPlus™, Entech™, and V12.NET™, plus Online Solutions integrated through ISILink™, the most powerful web distribution system in the industry. ISI has installed software at more than 2200 property management companies and vacation rental resorts throughout North and Central America and the Caribbean. ISI was the first in the vacation rental industry to bring real-time online booking, serves more than 200,000 vacation rental properties and services more vacation rental management companies than any other in the U.S.
For more information, please contact:
Amy R. Regnier
Director of Marketing
Instant Software, Inc.
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