As Real Estate Agents Flock To Facebook, Their Listings Follow Suit

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With a median age of 54, real estate agents are not generally considered early adopters. Yet they've been surprisingly quick to dive into social media tools such as Facebook and Twitter. A surge of vendors has been right behind, offering unique tools to help move the art of dealmaking into the world of social media.

Facebook has exploded in the real estate community, and forward thinking vendors such as My Single Property Websites ( http://mysinglepropertywebsites.com ) have followed suit. The company, which helps real estate agents create single property websites for their listings, has completely redesigned their listings for easy Facebook posting.

With a median age of 54, real estate agents are not generally considered early adopters. Yet as a whole they have been surprisingly quick to dive into social media tools such as Facebook and Twitter. Considering that success in the real estate industry almost always depends on an agent's personal network, the benefits of a strong social media presence are obvious.

While social media tools such as Facebook are generally very easy for people of all ages to learn, many real estate tools are exactly the opposite: overly complex, loaded with options and a steep learning curve. My Single Property Websites focused on simplicity to make it drop dead simple for agents to create a stand alone property website, complete with a custom domain name. It's then automatically syndicated to major real estate sites such as Trulia and Zillow, and agents can post to Facebook, Craigslist and more with a few clicks.

Posting to Facebook is a key feature for real estate agents to help them effectively market their listing to their network. The listing template provides a low key way to get the word out, with a photo, price, short description and link to the main single property website. See an example here: http://mysinglepropertywebsites.com/features

What's more, sellers can use the same link themselves to post on their own wall. Many real estate deals are done between friends and neighbors, and there's no easier way to get the word out than a quick wall post.

About My Single Property Websites

My Single Property Websites helps real estate agents easily create stunning single property websites. Agents can create a free preview version for listing presentations by visiting http://www.mysinglepropertywebsites.com, and only pay once they've won and are ready to publish. Additional tips and tutorials can be found on their blog: http://blog.mysinglepropertywebsites.com/

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Michael LaPeter
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