With a specific focus on media buying, Round2 will provide Fujitsu with analysis and consultation on the best media plan to meet our objectives.
Los Angeles, CA (PRWEB) September 9, 2009
Fujitsu Computer Products of America, Inc., the market leader in document imaging scanners and services, has awarded U.S. media duties to Round2 in Los Angeles.
"Round2's client-centric thinking and analytical and research capabilities made them the best choice for us," said Mark Lewis, director of marketing, Fujitsu. "With a specific focus on media buying, Round2 will provide Fujitsu with analysis and consultation on the best media plan to meet our objectives."
The client is a division of Fujitsu Limited, the Tokyo-based leading provider of IT-based business solutions for the global marketplace. Round2 will be responsible for digital as well as offline media planning and buying duties for Fujitsu's ScanSnap and fi-series scanner product lines.
"We are thrilled to be working with Fujitsu," said Round2 founder and CEO Garfield Ricketts. "We believe our ability to create and execute integrated media plans--marrying digital with off-line--gave us the advantage. We offered the client one-stop shopping."
Founded in 1993 by CEO Garfield Ricketts, Los Angeles-based Round2 was created to accelerate client success by delivering customized advertising media solutions through our dedicated team of experienced specialists and skilled negotiators. Round2's client experience includes the San Diego Zoo, Union Bank, Los Angeles Times, Logitech, Crystal Cruises, HondaJet, Conceptus, and Virgin Charter. The firm also has offices in San Francisco and London. For more information, please visit http://www.Round2.com.