Information Builders Inc Chooses Business Analytics Summit to Target New Customers

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Information Builders Inc, the leader in enterprise business intelligence and Web reporting software solutions, has selected to sponsor the Business Analytics Summit, the industry leading event that focuses on the red hot area of business analytics.

The Business Analytics Summit focuses on the key issues involved in the implementation of Business Analytics such as data integration, KPIs, reporting and more. There are an increasing amount of companies investing in Business Analytics for improved decision making, organizational performance and a competitive edge. In a time of economic downturn the key to growth (or survival) is making the right decisions. Adequate decisions will be found wanting in 2009.

Ben Satchwell, Conference Director at Business Analytics News, says "The current economy has made businesses realise that business analytics is no longer a project they can continue to look at from afar. We are very excited about working with Information Builders Inc on the Business Analytics Summit as our goal is to have leading players from each set of stakeholders in the industry involved - and Information Builders very much fit the mold of the high end companies that will have a presence at the conference."

Information Builders' will play a great part at the conference because of their award-winning combination of business intelligence and enterprise integration software which has been providing innovative solutions to more than 12,000 customers for the past 30 years. WebFOCUS is the world's most widely utilized business intelligence platform. It provides the security, scalability, and flexibility needed at every level of global extended enterprises. Its simplicity helps create executive, analytical, and operational applications that reach dozens to millions of users.

Rado Kotorov, Technical Director Strategic Product Management at Information Builders Inc, says "We choose the Business Analytics Forum because it addresses a wide range of topics ranging from KPIs, dashboards, business analytics to advanced and predictive analytics. From this perspective it offers IBI a perfect venue to present our platform and more specifically the latest addition to it - our predictive modeling tool RStat. WebFocus is the only BI suite that integrates predictive modeling tools directly into its development environment - Developer Studio. Thus BI specialist and modelers can work cooperatively and in the same tool to build queries, manipulate data, create models and build scoring applications. The scoring applications can be deployed as web applications on all supported WebFOCUS environments, thus providing operational users with easy and intuitive applications to make better decisions about future events instead of guessing. This integration of predictive modeling into the the standard BI platform allows to better utilize skill sets, manage more efficiently and deploy at lower cost advanced analytic applications to the masses. Police officers can forcast crimes without having to be trained as statisticians, marketers can score mailing lists, hr can optimize hiring and reduce employee churn, etc."

For more information please view: or contact Ben Satchwell on / 1-800-814-3459

About Business Analytics News
Business Analytics News provides key information regarding the business analytics landscape to the major B2B stakeholders. Through targeted newsletters, reports, whitepapers and industry research Business Analytics News hold regular annual conferences across a variety of business analytics topics. We are 100% dedicated to bringing together key stakeholders in the business analytics value chain to discuss the most pressing issues and challenges affecting them today.    

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Ben Satchwell
Business Analytics News
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