Toy Safety: A New Web Resource Helps Parents and Caregivers Keep Children Safe From Toys

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MDSC Inc. launches MadeSafeToys.org to provide parents and caregivers a wide-ranging resource devoted to keeping children safe from dangerous or age-inappropriate toys. More than 30 toy safety articles, conveniently organized, help provide a first line of defense against toy hazards.

MDSC Inc. recently launched MadeSafeToys.org (http://www.madesafetoys.org/home ) to provide parents and caregivers a wide-ranging resource devoted to keeping children safe from dangerous or age-inappropriate toys.

"Given the tremendous number of dangerous toys originating from China, there is a desperate need for this comprehensive toy safety information," said Michael Pietrafesa, editor and president.

The Consumer Product Safety Commission recalled 21 dangerous toys this year alone. The top toy safety threat? Toys with small-part choking hazards, which account for 43 percent of recalled toys. Lead paint (under new stricter safety standards) is a close second, accounting for 33 percent of toy recalls.

"Now, parents and caregivers have a one-stop shop when they're researching toy safety," Pietrafesa said. "We want to do our part to make sure all parents have access to important information about toy dangers."

That effort is highlighted by the attention MadeSafeToys.org pays to CPSC's top safety threat: Five articles on choking hazards and a feature editorial, "Choking Hazards: Six Ways To Safeguard Your Child!," (http://www.madesafetoys.org/choke) underscore the depth of the Web site's coverage.

It's not just recalled toys that pose a threat to children. In fact, a number of reported and unreported incidents occur every year involving toy hazards that don't result in recalls. MadeSafeToys.org brings together information and resources to help caregivers safeguard children from many of these. The starting point? The up-to-date feature "Toy Safety Checklist: Protect Your Child From Harm." (http://www.madesafetoys.org/cklst)

"With the holiday buying season rapidly approaching, MadeSafeToys.org won't just be a resource for parents -- grandparents, family, friends, everyone can turn to this site for valuable toy safety information before making a buying decision," Pietrafesa said. "And the 'Toy Safety Checklist' should definitely be their first stop."

Finding information about toys is easy for anyone to do on MadeSafeToys.org. The site's 30-plus articles and editorial pages are organized into four key sections:

  •     Toy Safety
  •     Parent's Help
  •     Buying Tips
  •     Hot Topics

Toy safety extends beyond the toys themselves, as evidenced by another feature, "How To Clean Toys and Keep Children Healthy," (http://www.madesafetoys.org/clean ) which reveals the how and when of cleaning soft toys and cleaning hard toys. It even has a section on "How To Destroy Dust Mites." Dust mites can trigger some allergic reactions, which can be particularly dangerous to asthmatic children and adults.

Pietrafesa said that the site quickly gained top Google page rankings for many popular toy-safety related search terms -- such as clean toys, cpsc toy age rating and small parts toy tester -- mostly because it has been providing quality information that caregivers seek. And it will continue to do so, with regular updates to articles and resources tailored to best help parents and caregivers keep their children safe from toys.

"We know how important toy safety is for caregivers, and for that reason both RSS feeds and 'Play Safe™ -- The Toy Safety Newsletter' (http://www.madesafetoys.org/news) are complementary to our visitors," Pietrafesa said. "Parents and guardians shouldn't have to shell out money when all they're trying to do is act responsibly."

For additional information on the news that is the subject of this release, contact Michael Pietrafesa. 718.755.7746
Made Safe™ is a trademark of MDSC Inc.

About Michael Pietrafesa:     
Michael Pietrafesa has been a toy professional since 1977. He was Senior Vice President and Corporate Safety Officer for one of America's leading doll companies, for 15 years. Currently Michael is consulting for toy companies that manufacture in China. He has personally reviewed over 40 factories in six countries, and is an expert in toy manufacturing, product development, toy safety and was designated Expert Author by EzineArticles.com.

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