Tealium Joins The Yahoo! Web Analytics Consultant Network (YWACN)

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Certification Grants Tealium Clients Access to Yahoo! Web Analytics

Tealium Incorporated, a provider of results-oriented Web analytics integration and consulting, today announced that it joined the Yahoo! Web Analytics Consultant Network (YWACN).

As a member of YWACN, Tealium will be able to offer its retained clients access to Yahoo! Web Analytics for free. Yahoo! Web Analytics is a powerful web analytics tool providing advanced analysis capabilities in real time.

"We are very proud to offer Yahoo! Web Analytics to our clients", said Olivier Silvestre, co-founder at Tealium. "By integrating web analytics best practices into Yahoo! Web Analytics deployments, we'll provide customers with time-tested solutions that are guaranteed to provide results".

"We're extremely pleased to have Tealium as part of YWACN", said Charlie Holbech, Senior Manager at Yahoo!. "Their extensive knowledge, enterprise focus and array of services surrounding Web Analytics adds enormous value to customers using or wanting to use Yahoo! Web Analytics".

In addition to web analytics engagements, Tealium has integrated Tealium Social Media into Yahoo! Web Analytics, allowing clients to see the impact of their social media assets from within Yahoo! Web Analytics. This integration lets clients get an apples-to-apples comparison between traffic from social media and other sources such as pay-per-click advertising.

Yahoo! Web Analytics is available to retained Tealium clients effective immediately. More information can be found from the Tealium web site at http://www.tealium.com/services/yahoo-web-analytics.html.

About Yahoo! Web Analytics

With Yahoo! Web Analytics, website visitors are now people, not clicks. Yahoo! has integrated its acquisition of IndexTools, a leading provider of web analytics software, with its own systems to provide a free full featured enterprise analytics solution which also now provides insight into the demographics and category interests of your website visitors. Powerful and flexible dashboards, segmentation tools, and campaign management features make it faster and easier for online marketers and website designers to learn about and align with each audience. For more information, visit web.analytics.yahoo.com.

About Tealium

Tealium was founded in March 2008 in order to provide high-end, results-oriented web analytics and digital marketing services to clients. Its co-founders have over 25 years of combined industry experience and have consulted for many Fortune 500 companies such as Best Buy, Hasbro, Cisco, Nokia and more. Tealium is a member of Yahoo! Web Analytics Consultant Network (YWACN). For more information, visit http://www.tealium.com.

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Ali Behnam
Tealium, Inc.
858-779-1344 ext. 1001
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