A3 Marketing Signs Betty White to Endorse Safe Watch by Monsignor with October National Roll Out Anticipated

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Bobby Williams, president and founder of A3 Marketing, recently inked an endorsement contract with beloved actress and animal activist, Betty White, for a new product to benefit the elderly. The endorsement is for Nashville-based Safe Watch by Monsignor, a specially designed emergency response watch that communicates with the company's central monitoring station through two-way voice as well as a worldwide GPS location system.

Bobby Williams, president and founder of A3 Marketing, recently inked an endorsement contract with beloved actress and animal activist, Betty White, for a new product to benefit the elderly. The endorsement is for Nashville-based Safe Watch by Monsignor, a specially designed emergency response watch that communicates with the company's central monitoring station through two-way voice as well as a worldwide GPS location system.

Betty was recently honored in Hollywood for the past 60 years of hit TV shows, "The Betty White Show", The Mary Tyler Moore Show" and of course the grand slam hit series "The Golden Girls" in addition to the many films she has starred in, including her recent box office hit, "The Proposal."

Past successes of A3 Marketing led Monsignor Curtis Riley to seek out their services for this product. "Our goal at Safe Watch by Monsignor is to aid the senior market with freedom to live on their own with peace of mind and security," shares Monsignor Riley, president and founder of Safe Watch by Monsignor. "We are excited to work with A3 Marketing and Betty White on this national campaign. Ms. White's professionalism, love of people and her undeniable love and support for animals has positioned her as one of the most caring individuals in the entertainment business today--and no doubt in generations to come!"

"We are so excited about the Safe Watch product and the positive impact it will have for seniors. Light years ahead of the competition, this safety device will revolutionize the tracking and response times," shares Bobby Williams. "Being able to work with Betty White on this project is a perfect match. The timing was perfect and her excitement is contagious."

Williams and Monsignor went out to California to meet with Ms. White last week. Ms. White shared her enthusiasm for the product and said, "I wish this would have been around when my mother was still living."

The Safe Watch by Monsignor has a watch face with one large button to push that will provide two-way voice communication through the watch with a central control system 24 hours a day, 7 days a week. The watch has cellular communication so it will work anywhere there is cellular reception. The GPS location system will be monitored by the company's central station in the case of someone getting lost or needing assistance. This technology is the most cutting-edge and state of the art in the elderly healthcare industry.

The campaign will roll out the first part of October in Nashville, then the state of Tennessee, Florida, then nationally. Portion of the proceeds will go to benefit the Morris Animal Foundation of Colorado, one of Betty's favorite projects. More information on the foundation may be obtained at http://www.morrisanimalfoundation.org.

"We at Safe Watch by Monsignor truly believe we will revolutionize the senior and disabled emergency response market with our safety monitoring device," concludes Monsignor. Safe Watch by Monsignor's mission is to provide an affordable, dependable, user-friendly safety device that offers peace of mind for the elderly while maintaining maximum independence. For more information on the Safe Watch by Monsignor, check out the website at http://www.safewatchinc.com or call 615/448-6420.

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Cathy Highfill

Bobby Williams
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