Webinar to Reveal Best Practices for Cross-Selling and Up-Selling

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Miller Heiman, Hoover's and PeopleMetrics will present a webinar, Uncovering New Business with Existing Clients, on Sept. 16, 2009.

Your existing clients can often represent some of your best new business opportunities, especially in a difficult marketplace, yet most organizations struggle to truly take advantage of these assets

Miller Heiman, Hoover's and PeopleMetrics will present a webinar, Uncovering New Business with Existing Clients, on Sept. 16, 2009. During the presentation, Tim Call, EVP for Miller Heiman and Monica Nolan, account manager for PeopleMetrics, will discuss how salespeople can make the most of their cross-sell and up-sell opportunities.

"Your existing clients can often represent some of your best new business opportunities, especially in a difficult marketplace, yet most organizations struggle to truly take advantage of these assets," said Call.

The presentation, hosted by Hoover's, will be based on information from the 2009 Miller Heiman Sales Best Practices Study and the PeopleMetrics 2009 Most Engaged Customers Study.

According to Call, attendees will walk away with actionable information:

  •      Leading organizations' best practices for engaging and retaining clients
  •      Ways to limit surprises and account losses with real-time feedback and action-taking
  •      How to prioritize which clients (and who within an organization) to pursue
  •      Critical timing for identifying new opportunities

All attendees will also receive a complimentary white paper, The 2009 Most Engaged Customers Study - B2B Industry Focus, from PeopleMetrics. This report has a $500 value.

For more information please visit millerheiman.com/events.

About Miller Heiman: The Sales Performance Company
Miller Heiman is a global leader in sales performance solutions with more than 30 years of documented results. The company works with leading organizations to improve sales effectiveness through issue-based consulting, training seminars and proprietary intellectual property. Headquartered in Reno, Nev., Miller Heiman has additional corporate offices in the United Kingdom and Australia and offers programs in more than 30 countries. For additional information, visit http://www.millerheiman.com. For regular Miller Heiman updates on new articles, events and products, follow @MillerHeiman on Twitter.

About Hoover's, Inc.
Hoover's, a D&B company, provides its customers with insight and actionable information about companies, industries and key decision makers, along with the powerful tools to find and connect to the right people to get business done. Hoover's provides this information for sales, marketing, business development, and other professionals who need intelligence on U.S. and global companies, industries, and the people who lead them. Hoover's unique combination of editorial expertise and one-of-a-kind data collection with user-generated and company-supplied content gives customers a 360-degree view and competitive edge. This information, along with powerful tools to search, sort, download and integrate the content, is available through Hoover's, the company's premier online service. Hoover's is headquartered in Austin, Texas.

About PeopleMetrics
PeopleMetrics helps organizations take the best actions to engage and secure their customers and employees. Clients range from Fortune 100 to mid-sized organizations with solutions providing real-time feedback on customer and employee experiences along with the insight and tools needed to increase engagement. PeopleMetrics thought leadership, exceptional client service, and easy-to-use technology has helped hundreds of clients generate exceptional results.

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Sarah Milligan
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