Niman Ranch and Superior Farms Partner to Create Convenient, All-Natural Case Ready Program
Niman Ranch offers cases of all-natural beef and pork products through a new partnership with Superior Farms.
Alameda, CA (PRWEB) September 17, 2009 -- Niman Ranch, the largest network of U.S. family farmers and ranchers raising livestock traditionally, humanely and sustainably and Superior Farms a leader in case ready technology today announced their convenient all-natural case ready program.
This program will utilize Niman Ranch's high quality gourmet natural beef and pork and Superior Farms case ready packaging capabilities. The initial product line will include three beef items and two pork items and will be completely retail ready.
"I am delighted to announce that Superior Farms and Niman Ranch have partnered to offer a premium natural case ready beef and pork program for retail customers. This partnership brings together two of California's most innovative meat companies, Niman Ranch, who is well known for their high quality naturally raised beef and pork, and Superior Farms with their sophisticated case ready packaging and retail expertise," said Gary Pfeiffer, Superior Farms EVP of Sales and Marketing.
Jeff Tripician, CMO of Niman Ranch said, "We are always excited when we can make humanely and sustainably raised gourmet quality products easily accessible, we believe that everyone should have access to great quality food.
Pfeiffer agreed stating, "Together, we can offer consumers the opportunity to conveniently purchase Niman Ranch products, bringing a white table cloth dining experience home".
Since 1972, Niman Ranch has continually provided the finest tasting all-natural beef, pork, lamb, poultry and smoked and specialty products in the world. It has a network of more than 600 U.S. family farmers and ranchers, across 11 states that must meet strict protocols. Niman Ranch is built on strong values of advocating sustainable agriculture, environmental stewardship, humane animal treatment, animal husbandry and traditional farming methods. For more information or to purchase products online visit www.nimanranch.com
For more information about Superior Farms offerings please visit their website at http://www.superiorfarms.com/.
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