Mario Remains #1 in Costume Express' Weekly Kid's Costume Rankings

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Minor shake-up in rankings, but Mario still number one

We knew Mario was going to be successful this year because of the popularity of Mario-themed party supplies on Birthday Express, and he has not disappointed

Costume Express released its weekly top 10 children's costumes today. While two new costumes cracked the top 10, Mario still retained the top spot for the second week in a row.

"We knew Mario was going to be successful this year because of the popularity of Mario-themed party supplies on Birthday Express, and he has not disappointed," said Jalem Getz, CEO of BUYSEASONS, Inc., the parent company of Costume Express and Birthday Express. "This is the first year we have made these costumes available, and people are very excited about them."

As mentioned above, the most popular costume ordered on Costume Express during the week beginning on Friday, September 11 and ending on Thursday, September 17 was the Super Mario Bros. Mario deluxe costume. Coming in second was the Lil' Mermaid costume, jumping up three spots from number five. The Harry Potter Gryffindor robe broke a third place tie with the Super Mario Bros. Luigi deluxe costume, which came in fourth. Moving up one spot to fifth was the Batman Brave & Bold deluxe costume.

Rounding out the top 10 were the Teal Dragon Child Costume, Monster Girl costume, Cleopatra Child Costume, Car Hop Girl costume, and the Pink Supergirl costume.

"The Top 10 list is growing to be a very popular feature for Costume Express," Getz said. "Our customers like the guidance it provides in allowing them to select the perfect costume for their children."

About Costume Express:
As the **#1 Children's Costume retailer online, Costume Express is the Children's Halloween brand of the BUYSEASONS, Inc. family of websites which include BuyCostumes.com, 1st Wishes and Birthday Express. Costume Express offers a vast assortment of high-quality and exclusive costumes for Halloween. Unlike many other Internet costume retailers who focus on more adult themed products, Costume Express is known for its family friendly appeal and is a safe destination for families to shop and celebrate the special moments in their lives. By also offering Halloween decor and party supplies, Costume Express is a one-stop-shop for Halloween. There's something for everyone at CostumeExpress.com.

**CostumeExpress.com is second only to sister website BuyCostumes.com among all online Halloween and Costume retailers according to the most recent traffic report from HitWise.

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Dirk Vanover
BUYSEASONS, Inc.
262-901-2000 ext. 1139
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