Arbita, TalentSpring Team Up To Publish White Paper on Semantic Sourcing

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Shally Steckerl and Bryan Starbuck, two leaders in Internet search and sourcing, offer insight for recruiters

Many expert communities talk about Semantic Search applications being the most likely technology to deliver this kind of result, but few take the time to explain it in plain language

Why does Semantic Search outperform Boolean Search for recruiting? Many recruiters wonder why, but they can’t get a clear answer. That’s why Arbita, a leading provider of recruitment marketing technology, media planning and consulting services, has teamed up with TalentSpring, a provider of Semantic Search technology products for the recruiting industry, to create the white paper, “Semantic Search: Sourcing Success Beyond Boolean Search,” that is available to download now.

Even though many recruiters already use Boolean search strings to find and place the most qualified candidates, a revolution in Internet search is under way in the form of Semantic Search that changes the ‘keyword’ focus of electronic sourcing to the ‘actual’ meaning found within resumes and job descriptions. Two of the leaders in online search today, Shally Steckerl of Arbita and Bryan Starbuck of TalentSpring, have teamed up to author this paper and explain to recruiters how these search techniques can improve quality and reduce time-to-fill and cost.

“Many expert communities talk about Semantic Search applications being the most likely technology to deliver this kind of result, but few take the time to explain it in plain language,” said Steckerl. “This free white paper explains Semantic Search for candidate sourcing.”

These new approaches and advanced tools that leverage Semantic Search technology can transform the way you source candidates if you understand how to use them. This paper will help recruiters:

+ Understand semantic search fundamentals: Find out how to use equivalent keyword matches, soft keywords and other basics to help you find hidden candidates.

+ Discover different semantic search approaches: See how Lexicon, Statistical Analysis and Conceptual Search each extract meaning and subtext in different ways.

+ Identify appropriate semantic search technologies: Whether you are looking for a high-end solution or just a free one, the list of products and the RFP checklist will help you find the right solution for you and your firm.

“While semantic search engines are highly effective at finding relational matches between job descriptions and resumes, they still need to be highly focused,” said Starbuck. “For example, there is a big difference between the jobs, pay, and responsibilities of a Construction Project Manager and a Project Manager that works at Microsoft. However, to a search engine, the two job descriptions look very similar. Good Semantic Search engines will provide a simple way to fine-tune search parameters.”

Find out more about how semantic search can improve your performance, decrease your time-to-fill, reduce costs and increase quality. Download the White Paper, “Semantic Search: Sourcing Success Beyond Boolean Search,” Now!

About Arbita:
Since 1993, Arbita has been connecting leading employers with the best talent on the Internet, all over the world. Our recruitment marketing technology, media planning and consulting services have been developed with the belief that every client deserves a partner with their best interests at heart. Arbita is based in Minneapolis, MN and on the Web at

About TalentSpring, Inc.:
Seattle-based TalentSpring, Inc., is a leading provider of semantic-search technology for talent sourcing. The service enables recruiters and hiring managers to quickly find resumes for both passive and active candidates on social networking sites, job boards, and corporate application tracking systems (ATS) utilizing semantic-search technology and a revolutionary resume-ranking algorithm. More information on the company and its services can be viewed online at

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.


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