Paid Search Analytics: Wister Walcott of Marin Software To Speak On Panel at SMX East 2009

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Marin Software Co-Founder and VP of Products Wister Walcott to Speak on Analytics and Conversion Panel at Search Marketing Expo (SMX) East to be Held October 5-7, 2009 in New York

Marin Software Co-Founder and VP of Products Wister Walcott to speak on analytics and conversion panel at Search Marketing Expo (SMX) East to be held October 5-7, 2009 in New York.

News Facts:

  • Marin Software (http://www.marinsoftware.com), provider of the leading enterprise-class paid search management application for large advertisers and agencies, today announced that company co-founder and vice president of products, Wister Walcott, will speak on a panel at SMX East 2009, to be held October 5-7, 2009.
  • Walcott will participate in a panel titled "Actionable PPC Insights From Analytics Data" to be held on Monday October 5 from 10:45 am-12:00 pm. Walcott will share tips on how to tap into web analytics data to boost paid search ROI.
  • SMX East will take place from October 5-7 at the Javits Center in New York City. The three-day conference offers more than 60 sessions for marketers of all skill levels.

About Marin Software:
Marin Software provides an enterprise-class paid search management application for advertisers and agencies. Marin Search Marketer®, which is designed for those who are spending at least $100,000 monthly on paid search, addresses the workflow, analysis, and optimization needs of large-scale advertisers and agencies, saving time and improving financial performance. Over 150 companies are running on Marin Software, including some of the world's largest interactive agencies and advertisers. Marin's clients manage over $600 million of annual paid search spend in the Marin Search Marketer application. Marin is backed by Amicus Capital, Benchmark Capital, DAG Ventures, and Focus Ventures.

About SMX East:
The Search Marketing Expo -SMX conference series is produced by Third Door Media, Inc. Third Door Media's mission is to empower internet and search marketing professionals by providing trusted content and community services they need to be successful. Search Marketing Expo conferences are held around the world and include: SMX West (Santa Clara, CA), SMX East (New York City), SMX Advanced (Seattle, WA), SMX London, SMX Munich, SMX Sydney, SMX Madrid, SMX Sao Paolo, SMX Stockholm, and SMX Mexico. More information can be found on http://www.searchmarketingexpo.com/east.

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Kari Moe Straley
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