25 Ways A Renewable Energy Business Can Fail

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2GreenEnergy.com has released a brand-new, free report about the central business components of renewable energy enterprises, from small start-ups to large corporations. Although the report focuses on the reasons why clean energy businesses fail, it is presented in a format of how to succeed. The 13-page report is titled, "25 Tips for Renewable Energy Business" by Renewable Energy Business Analyst, Craig Shields.

Renewable Energy Business Analyst and staunch advocate for the clean energy industry, Craig Shields, has released a new 13-page report that is available at http://2GreenEnergy.com as a free, downloadable reference.

Although the report is quite candid about the pitfalls of the clean energy industry, Shields hopes that the typical reader will take a "glass is half-full" approach and look at each of these areas as an opportunity for success, rather than failure. With that spirit in mind, he titled the report:


Click the following link to review a 2-minute video about the report and to access the report itself:


Within the free video, Shields underscores what is MORE IMPORTANT THAN ADVERTISING in terms of promoting a renewable energy product, service or business.

Shields passes along the key pieces of advice that he gathered through his 25 years as a business consultant. In an interview, he responded to questions about his qualifications. "Most of my work was for the Fortune 100: IBM, AT&T, Hewlett-Packard, Sony, FedEx, etc.," he said, "But a great deal of it was for venture-capitalized start-ups and everything in between. This gave me the opportunity to gain real-world understanding of numerous business processes, and to develop an informed opinion of what works - and what doesn't - in business."

For more information about Craig Shields, click here:

The free report focuses on what it takes to establish and expand a business in the clean energy industry, and addresses topics such as:

  •     Business Strategies to Deal with the Reality of Intellectual Property Theft
  •     Finding Comprehensive and Fair-minded Industry Analysis
  •     Best Practices in Search Engine Optimization and Social Media
  •     Matching a Company's Brand To Its Customers' Self-Expression
  •     Generating Free Public Relations and Publicity

Shields remarks, "Don't make a business mistake that could take a difficult task and transform it into one that is simply impossible."

He urges anyone in the renewables industry to stay connected to the world of external resources: authors, consultants, researchers, and public sector entities, and, as he puts it: swing for the fences.

The free report is available here:

About 2GreenEnergy.com:
2GreenEnergy provides industry interviews, technology analysis, scientific and engineering consulting research, as well as educational and investment services for the business of clean energy.

Craig Shields, Renewable Energy Business Analyst


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