B. Smith Jewelry Exclusively on GEMSTV

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`GemsTV (USA) Ltd. has announced their exclusive partnership with B. Smith Jewelry in collaboration with Zalemark, Inc. From classic styles to bold designs, B. Smith Jewelry will add a refreshing look to the exciting new fall lines which will debut on October 3rd 2009 at 11:00am PST and again at 5:00pm PST.

GemsTV (USA) Ltd. has announced their exclusive partnership with B. Smith Jewelry in collaboration with Zalemark, Inc. From classic styles to bold designs, B. Smith Jewelry will add a refreshing look to the exciting new fall lines which will debut on October 3rd 2009 at 11:00am PST and again at 5:00pm PST.

"We are very excited to introduce this new line of B. Smith Jewelry to our audience. We are confident the styles and designs will be very popular with our current and future customer base," stated Diane Schneiderjohn, President of GemsTV (USA) Ltd.

B. Smith is a fashion model turned lifestyle expert, TV talk show host, author, restaurateur and entrepreneur. She is an African American woman at the forefront of the transcultural movement who easily merges cultures through a shared appreciation for style. B. was the first African American featured on the cover of Mademoiselle magazine, the first black woman to have a national lifestyle brand, first to sell products nationwide at Bed, Bath & Beyond, first to publish an entertaining/cooking tabletop book and the first to have a nationally distributed television lifestyle show. Earlier this year, B. Smith was recognized with a BET Honors award for entrepreneurship.

"I want to go a little bolder and a little bigger, but I still want the jewelry to be an affordable luxury. I want function and style," stated the always stylish B about her new jewelry line.

This brand will be a wonderful addition to the GemsTV USA (Ltd.) family. Over the years, B. Smith has become a personality and brand name that people know and trust. Her passion for jewelry began during her childhood and continued through her modeling career. Her new partnership with Steven Zale of Zalemark, Inc. to create a new fashionable jewelry collection is the next logical step.

Visit http://www.gemstv.com/channel-finder/ for channel listings in your area.

About GemsTV (USA) Ltd.
GemsTV (USA) Ltd. specializes in manufacturing genuine colored gemstone jewelry in exclusive handcrafted designs which are sold directly to customers through a "reverse auction'' system via television home shopping and the Internet. GemsTV delivers exceptional value to customers by eliminating the need for multiple intermediaries through a vertical integration of the traditional gemstone and jewelry supply chain. GemsTV sells its products on the Internet through http://www.gemstv.com and live on television 24 hours a day in the U.S. on DirecTV channel 233, Dish Network Channel 226, plus multiple cable systems across the country.

About B. Smith
B. Smith is a fashion model turned lifestyle expert - TV talk show host, author, entertainer, brand spokesperson and entrepreneur - an African American woman who easily merges cultures through a shared appreciation for style. The first African American featured on the cover of Mademoiselle magazine, she is credited with myriad other milestones: the first black woman to have a national lifestyle brand, the first to sell products nationwide at Bed, Bath and Beyond, the first to publish an entertaining/cooking tabletop book (she will publish her third book this year) and the first to have a nationally distributed television lifestyle show. Earlier this year, B. Smith was recognized with a BET Honors award for entrepreneurship.

The first African American woman on the board of directors of the Culinary Institute of America, B. owns three successful restaurants in New York City, Washington, DC, and Sag Harbor (Long Island), NY. Her DC restaurant in Union Station is the site of the Presidential Suite used when the President traveled by rail in the early 1900s before Air Force One. It hosted one of the official Inaugural gala events for President Obama. Please learn more at http://www.bsmith.com.

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