Virtual Career Fairs Reduce Cost and Carbon Associated with University Recruiting

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Virtual career fair allows college graduates to meet online with industry leading employers. Corporations are able to reduce cost and carbon typically associated with business travel and recruiting.

With unemployment nearing 10% nationwide, employers have to do more with fewer resources. One of the area's first hit during an economic downturn is recruiting. College graduates are finding it more difficult to secure gainful employment during this tough economic time, and employers are spending less time on campuses recruiting college students for full time employment and internships.

Fortunately, there's another way for these organizations to interact with students in a more convenient, cost effective setting. brings universities, corporations, and students together in a virtual career fair where all the traditional job fair activities can take place over the Internet. This visionary concept allows students and corporations to interact as if they were in person, but from the convenience of their office or apartment.

Kevin O'Brien Unicruit's CSO states " Todays college graduates are leaving college and entering as tough a job market as we have faced in over 7 decades. They not only face stiff competition domestically, but also are challenged for positions by over qualified experienced candidates, and an ever increasing international base of applicants. gives the student the ability to interact with more companies more often in a virtual setting"

With U.S. unemployment at 9.7% as of August 2009 according to the Bureau of Labor Statistics, students need all the job hunting help available to them. offers future graduates the gift of time; they can view companies' videos, presentations, and current job postings, submit their resumes, and chat live with company representatives, all in one place. Instead of spending hours attending onsite job fairs to contact the companies they are interested in interviewing with, students can network with several potential employers at once through Unicruit.

During a recession, universities are under pressure to assist their graduates in finding suitable employment, and resourceful placement departments will look for the most effective way to get their students exposure to companies. offers universities a virtual environment where students will be able to research companies, meet their representatives, and apply for open positions.

Corporations stand to gain a serious advantage from Unicruit's unique service; socially responsible companies looking to cut recruiting costs and reduce their carbon footprint can interact with students without having to leave the office. Recruiters will have access to a larger base of students, since not all eligible candidates are able to attend onsite job fairs. Companies will also be able to make better use of their time on campus interviewing instead of screening applicants. In addition, their company's information and interactive elements will be available on for 90 days after the live event takes place.

Unicruit ( is a privately-held company founded in 2008, provides virtual career fair technology with an emphasis on universities, corporations and college students. This technology provides the ability to meet as if at a live career fair, but without the need for travel or carbon output.


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Kevin OBrien
215-525-5757 ext. 201
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