Fort Lauderdale, FL (PRWEB) October 8, 2009
Blue Interactive Agency is proud to announce that its interactive partnership in designing and maintaining http://www.InnovationCoach.com for Robert Brands, Innovation Coach has aided to make a book deal happen for the upcoming publication Robert's Rules of Innovation™ with major publishing company John Wiley & Sons, Inc.
Innovation Coach Robert Brands is the founder and President of Brands & Company, LLC, a management consultancy that specializes in helping businesses create and sustain "New" in business. Robert's Rules of Innovation™ provides the rules and guidelines for business leaders to follow on the path toward sustainable innovation.
The Innovation Coach website, http://www.innovationcoach.com was introduced to Wiley & Sons after a fellow author of one of the "Best Books" was featured on the site and introductions were made. The publisher experienced the site to be easy-to-navigate, and the appreciated the marketability of Robert Brands' in-depth innovation concepts. The book will be available spring 2010. (http://www.wiley.com/WileyCDA/WileyTitle/productCd-0470596996.html )
In his book as well as on the website, Robert Brands instills the key components of Robert's Rules of Innovation™ into ten rules of Innovation, with acronyms constructed by taking the word "Innovation" and creating a new relevant phrase using the letters in the word as his imperatives, from the I of Inspire to the N of Net result. The imperatives, tips and best practices come from Brands' years of experience leading international product development teams.
To learn more about Robert's Rules of Innovation, visit http://www.RobertsRulesofInnovation.com
Blue Interactive Agency played an integral role in creating and managing the online identity of Innovation Coach, tending to the website design and marketing. By having a strategic online partnership with Blue Interactive Agency, Innovation Coach is provided with a brand-consistent distribution and online marketing and maintenance that puts the organization above its competition.
For more information on how Blue Interactive Agency can help with your online strategy, visit http://www.BlueInteractiveAgency.com
About Blue Interactive Agency
Blue Interactive Agency is an innovative, forward-thinking company that provides businesses the tools they need to succeed in today's internet market. Blue Interactive Agency provides website design based on clean code, search engine optimization for high visibility and effective internet marketing campaigns. The goal of Blue Interactive Agency is to provide a complete internet marketing solution for any business at a competitive price. Blue Interactive Agency is in Ft. Lauderdale, Florida and serves clients in the U.S and Worldwide. Visit our website at http://www.BlueInteractiveAgency.com
About Brands & Company, LLC
Brands & Company, LLC is a management consulting firm. Founded and headed by Robert F. Brands, the firm focuses on creating and sustaining innovation in business. Operating as "Innovation Coach", Brands promotes a "Sustained Innovation Commitment" to deliver profitable growth. For further details, visit http://www.innovationcoach.com.
Robert Brands has over 25 years of hands-on experience in creating innovation. Having worked in new product development and marketing at Philips Lighting, Sylvania and the Kohler Company. Most recently, he served as Managing Director of the Personal Care Division of Rexam Plastics. Prior to Rexam and since 1998, Brands built (Rexam)Airspray N.V., now a worldwide leader in the design, manufacturing and supply of innovative non-aerosol foam technology such as instant foaming hand soap.