It became clear from our first night at the show that we have developed a truly unique and engaging rich application that our industry peers greatly admire. SmallWorlds was competing against some truly great applications, but in the end this brilliant virtual world won out!
Auckland, New Zealand (PRWEB) October 12, 2009
SmallWorlds, a new generation of 3D virtual world that integrates seamlessly with the rest of the web, today announced their win at the Adobe MAX Awards in Los Angeles, winning the top prize in the Social Computing category for 2009.
Now in its seventh year, the MAX Awards is a global program highlighting innovative uses of Adobe software and technology, ranging from enterprise applications and customer-facing services to rich-media entertainment and social networking. In this year's Adobe Max Award competition, more than 450 entries were received from business, creative and application development professionals worldwide. The top 32 entries across all eight categories were identified as finalists by a panel of Adobe judges and industry experts. The finalists were then put to a public vote, and SmallWorlds received the most votes within their category, securing their win.
Co-founder Mitch Olson was thrilled at the news of SmallWorlds win. Olson said "We're delighted to have the excellence of SmallWorlds recognized through our win in the Social Computing category. The words "Social" and "Computing" encapsulate the two elements that make up our success. First, there is our world-class team of Computing professionals who orchestrate a broad range of unique skills to create truly innovative experiences with the best of available technology. And secondly, our community of SmallWorlds citizens who put the 'Social' into 'Social Computing' through their collective creativity and generosity. It has proved to be a truly winning combination."
Ted Tagami, VP of Business Development for SmallWorlds, was in Los Angeles at the awards ceremony to receive the Adobe MAX award. Tagami said "It became clear from our first night at the show that we have developed a truly unique and engaging rich application that our industry peers greatly admire. SmallWorlds was competing against some truly great applications, but in the end this brilliant virtual world won out!"
Since its release just 10 months ago in December 2008, SmallWorlds now boasts almost 2 million registered users and growth is rapidly accelerating. SmallWorlds utilizes the Adobe suite of tools in a way which delivers an engaging web experience without compromising accessibility. As well as their own home destination site, SmallWorlds has broad distribution across all major social platforms: Facebook, Bebo, MySpace, Ning and Hi5 as well as a growing number of casual gaming portals. This combination gives SmallWorlds a unique capacity to easily collaborate with other developers, agencies, brands, and media companies; enabling them to richly communicate their brand or message to a large and broadly distributed audience.
SmallWorlds is a new generation of virtual world combining digital media, web content and casual games into a highly accessible and entertaining 3D world that integrates seamlessly with the rest of the web. Inside SmallWorlds, audiences create their own personal space with an avatar, pet and room, and then share experiences with their friends in the community like playing games, watching videos, listening to their favorite bands, browsing through photo galleries, and so much more. Bringing together the best aspects of online games, instant messaging, social networks and digital media, SmallWorlds integrates these interactive and engaging elements into a browser-based virtual world that is just a click away. For more information, visit http://www.smallworlds.com .