Save with Christmas in October at Four Leg

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Four Leg Identity is excited to offer a 'Christmas in October' special from October 13 - 20, 2009. All purchases will be 10% off with coupon code octoberspecial at checkout.

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At Four Leg Identity, it feels like Christmas

Every pet deserve a sense of identity. See innovative couture pet products from, which identifies fine design for dogs and cats alike. Four Leg is excited to announce their recent partnership with Vurv Design. “At Four Leg Identity, it feels like Christmas”, says Kari Raderstorf, co-founder of Four Leg Identity. ‘We are so excited to offer Vurv Design to our customers. Vurv Design has the styling and comfort that every pet deserves.”

Taking into account, Four Leg Identity is about modern fashion and design for you and your pet, they are continually looking for ground-breaking designers to partner with and have recently discovered Vurv Design. Vurv Design is a natural compliment to the vision of Four Leg Identity per their unique selection of Dog Beds and dog bowls. With the addition of Vurv Design to the Four Leg Identity site, they are now able to offer an even wider variety of Dog Beds and bowls to their customers.

Four Leg Identity is not only excited about their new partnerships, they’re excited about offering their customers a ‘Christmas in October’ special. “We want our customers to get the best possible deals on the products we all love”, says Linda Niemiec, co-founder of Four Leg Identity, “therefore we’re excited to offer 10% off on All orders from October 13 – 20, 2009.” Offering frequent discounts to their customers is extremely important to the team at Four Leg Identity as they have committed to always saving their customers dollars when possible.

In Summary, Four Leg Identity is and will be making many new partnerships in the coming months as numerous tradeshows have opened their eyes to new ideas, fashion and innovations that they do not want your pets to live without. One new addition to the Four Leg Identity is Vurv Design which is not only aesthetically exciting, but extremely innovative and fashion forward for dogs and cats alike. Four Leg Identity is excited about the partnership as the aesthetic and workmanship of Vurv Design align with the vision of Kari Raderstorf and Linda Niemiec, co-founders of Four Leg

Additionally, Four Leg Identity is offering 10% off on All products from October 13 – 20, 2009. In order to receive the discount, all purchasing customers will need to enter the coupon code (octoberspecial) at checkout.

About Four Leg Identity
Four Leg Identity, an Indiana based, website-only Pet Product retailer, launched their site in January of 2009 out of a passion to give pet owners and their pets a sense of identity. Ironically, the concept started when the mother / daughter team was trying to comprehend the ‘big pet store’ mentality (typical rubbish that caters to the bargain shopper) while comparing that to the ‘boutique pet stores’ that are hard to find and do not necessarily carry the right size or color for that matter. In shopping for their own pets, they became discouraged and bored with the selections, therefore started researching pet designers, pet fashion and quality pet manufacturers to offer unique products to their dogs. While doing their due diligence and uncovering an amazing selection of pet products they felt the need to share their findings and realized the enormous need among passionate pet owners to give other pets an identity they deserve. Therefore, Four Leg Identity has evolved offering dogs, cats and their owners, high quality, unique and fashion forward dog beds, dog collars, dog clothes, pet grooming products and so much more. For more information and a shopping experience, please visit and the blog at

Media Inquiries :
Kari Raderstorf
Four Leg Identity
317 750 6029


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