Expands its Online Wine Department

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Many people know for our travel auctions but we have been steadily expanding our lifestyle offers over the past 24 months unveiled its new Wine Club and Wine Shop today giving its customers enhanced wine purchase options in addition to its already successful wine auctions. "Many people know for our travel auctions but we have been steadily expanding our lifestyle offers over the past 24 months," cited Michael Hering,'s CEO. "Our wine auctions have been so incredibly popular that our customers asked us to expand our offers by including a fixed price shop and a fun club option."

SkyAuction was founded in 1999 and has become the Internet's premier travel auction website which now offers a broad range of lifestyle auctions ranging from electronics and jewelry to wine and discount restaurant certificates. has hundreds of daily offers beginning at $1 with no minimum bid requirement but it also offers consumers many options to "Buy it Now". Members are kept up to date on's growing product line by email and can subscribe to their "Deal of the Day" and "Hot List" to ensure they are receiving up to the minute information on high value, high demand offers.'s wine shop will feature a wide variety of wines, both international and domestic, and a bountiful selection of wine related gifts to suit every taste and budget. The SkyWine Club will feature five levels beginning at $29.95 for the Sky Select Level, up to the Sky Private Stock level for $99.95. " will be giving all new members of the SkyWine Club a credit in SkyCash to be used for travel on our site," added Hering. "So anyone who joins will not only be enjoying a great value on their wine purchase but reducing the cost of their next trip at the same time."

The SkyWine Club and Shop are a partnership between and Touring & Tasting of Santa Barbara California.

If you would like more information on this topic or to schedule and interview with Michael Hering, please contact Sal Esposito: call 212-486-1250 x 102 or email sal (at)


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Salvatore Esposito inc.
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