Rixty Announces Cash Bonus Giveaway at Coinstar® Centers and Addition of Seven New Publishing Partners

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Rixty offers free bonus virtual currency to Coinstar users and continues to expand its publisher network through partnerships with gaming companies THQ*ICE, Aeria Games, IGG, HitGrab Inc., Roblox, Lizard Interactive, and NetDragon

With over $40 in average monthly spending, Rixty users are proving to be great spenders and eager consumers of online entertainment.

Rixty, Inc. (http://www.rixty.com) today announced its Cash Bonus Giveaway at Coinstar promotion. Rixty users will receive an extra $5 for free with every $30 exchanged at Coinstar Centers nationwide through November 1st. Users can redeem this bonus for virtual currency at any of the more than 80 Massively Multiplayer Online games (MMOs) and hundreds of other online games offered by Rixty's publishing partners.

"We are thrilled to be able to offer consumers the ability to earn free currency at our partners' sites with our Cash Bonus promotion," said Ted Sorom, Chief Executive Officer at Rixty. "All of Rixty's publishing partners are taking part in the promotion that awards users free currency for their favorite online games when they deposit cash and coins into their Rixty accounts through Coinstar."

To let gamers know about Rixty and the cash giveaway promotion, Rixty is advertising the promotion online and Coinstar is running a Rixty promotional video on 10,000 kiosks nationwide. Through the combination of the video and online promotion Rixty is exposing millions of users who lack credit cards to the power of Coinstar. Full information about the promotion and all terms and conditions can be found at: https://www.rixty.com/cashin

Rixty also announced it has partnered with seven new gaming publishers who are integrating the Rixty payments platform and its unique prepaid distribution network with more than 15,000 retail locations. These partners host online game portals, free to play MMOs, and games on the social networks Facebook and MySpace. The publishers are:

  •     THQ*ICE, a joint venture between US game publisher THQ Inc and China-based ICE Entertainment, brings the MMO Dragonica Online to the North American audience
  •     Aeria Games, a free to play online gaming community
  •     I Got Games (IGG), the online games portal with over a dozen MMO titles
  •     HitGrab Inc., creator of the Facebook games MouseHunt and Mythmonger
  •     Roblox, creators of a popular free to play online building game
  •     Lizard Interactive, developers of the NeoFun free to play games portal
  •     NetDragon, creators of the 91.com free to play games portal

"Each of our new publishers has a significant population of users who require an alternative to credit cards as a way to pay for their favorite online games," said Sorom. "With over $40 in average monthly spending, Rixty users are proving to be great spenders and eager consumers of online entertainment."

About Rixty

Founded in September 2007, Rixty is an alternative payment platform that makes it easy for youth and those who lack credit cards to make online entertainment purchases by converting their cash into online credits at retail locations nationwide. Rixty's extensive network of 15,000 Coinstar and convenience store locations enables youth and other cash-based consumers to spend their cash online as easily as at a local store. Rixty empowers people to take control of their entertainment spending, giving them access to multiplayer & downloadable games, virtual worlds, social networks, mobile games and ringtones, and mp3 downloads. Rixty connects online businesses with their cash-based consumers, significantly increasing overall sales and the total paying user base. Rixty enables a variety of emerging business models from online subscriptions to microtransactions for virtual goods. Rixty is expanding its retail footprint to more than 25,000 locations by year-end to support its rapidly growing network of online publishers.

For more information, please visit http://www.rixty.com.

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Rixty Press Relations
Rixty, Inc.
(510) 315-2715 ext. 200
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