Atlanta, GA (PRWEB) October 22, 2009
River Supply and TwinEngines announce the successful launch of the new B2C ecommerce website, RiverSupply.com. The new web presence allows River Supply to increase sales and expand into new markets giving consumers online access to the extensive inventory of quality marine supplies at low prices. The online shopping venue is integrated to the company's accounting and fulfillment processes to ensure the high quality of customer service found at their store located in Savannah, GA.
River Supply began as River Services in 1973. With the success of their life raft inspection and repair station, the business added a retail operation in 1990 and became known as River Supply. Today River Supply is proud to offer not only quality service on life rafts but also quality products for all boating needs. These include a full complement of marine epoxies and fiberglass supplies, paints, paint supplies, tools and hardware.
The new website offers an optimal shopping experience, and helps cultivate better relationships with online customers by providing advance product search, detailed information about products and services, a secure checkout and an intuitive interface. River Supply manages their own product catalog and optimizes web content for search engines using one comprehensive tool for content management and eBusiness. TwinEngines and River Supply are planning search engine marketing, social media and email marketing efforts to drive consumers to the new website. B2B eCommerce will be added in the future, targeting River Supply's commercial customers.
"We envision the River Supply website to be a destination for consumers and businesses looking for quality marine and boating supplies at low prices," stated Hal Lyons, President at River Supply/River Services. Lyons hopes to increase the customer base and introduce River Supply products and services to people along the East coast and the Southeast. "Until now we've been a brick and mortar business, but our goal is to reach more people in need of our products and services online." said Lyons.
"River Supply is dedicated to extending their terrific customer service found at its retail store, creating a positive shopping experience for consumers on the web." said Jack Burnett, eBusiness Director of TwinEngines. "We designed and developed the website to help people quickly find products, to learn more about using the products, and to easily and securely purchase their marine supplies online."
TwinEngines is a Microsoft Gold Partner that specializes in helping manufacturers and companies who participate in manufacturing value chains. TwinEngines builds web solutions with the MediaChase eCommerce engine and the umbraco and Microsoft SharePoint content management systems. Websites integrate to accounting, ERP and CRM systems such as QuickBooks and Microsoft Dynamics reducing waste and errors in order processing and marketing efforts. Founded in 1995, the company builds integrated shop floor, front office and eBusiness solutions that focus on business needs and provide measurable returns on technology investments. For Case Studies, Blogs and more information about TwinEngines, please visit http://www.TwinEngines.com.
About River Supply
For over 30 years, River Supply has been providing quality customer service and competitive pricing for all of your marine supplies. River Supply actually began as River Services in 1973. With the success of the life raft inspection and repair station, the business added a retail operation in 1990 and became known as River Supply. Now they are proud to offer not only quality service on life rafts at River Services but also quality products for all of your boating needs at River Supply.