ThePort Releases New White Paper Guide Discussing How to Launch a Social Networking Community

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White paper explores how nonprofits and associations can best research, compare, build and deploy a white label online community.

Our experience guiding clients through the evaluation process has helped us define the critical elements for selecting a social networking platform that will provide long-term success.

Social media solutions provider ThePort Network, Inc. announced today the availability of a new white paper entitled Everything You Want to Know about Launching a Social Networking Community. Step by step, the white paper discusses critical factors organizations must evaluate when considering white label social network software. The focus of the paper is how nonprofit and association organizations can more effectively envision and launch a community tailored to their mission.
The white paper is available for free download at http://www.theport.com/online_community_launch_whitepaper.aspx

Highlights of the white paper include:

  •      Benefits nonprofits and associations should expect to achieve
  •     Stage One: Initial Planning and Research
  •     Stage Two: Comparing Platforms and Costs                                                    
  •     Stage Three: The Buildout, Step by Step
  •     Stage Four: Best Practices for Deployment Strategy

The white paper recommendations are compiled from ThePort's experience in deploying more than 100 successful social networking communities for nonprofit organizations and associations. The most successful organizations deploying social network software are able to utilize a platform that is customized to their organization's mission, helps constituents connect with peers, while it provides renewed participation in the organization's activities.

"ThePort has worked with many organizations over the years that are either launching their first social networking community or are trying to reinvigorate their current efforts with a new platform," Bob Cramer, CEO and Chairman of ThePort Network, said. "Our experience guiding clients through the evaluation process has helped us define the critical elements for selecting a social networking platform that will provide long-term success."

A provider of social network software, ThePort works with numerous well-known not-for-profit organizations and associations to add social networking communities to these organizations' existing websites. The resulting branded communities engage constituents, attract new members and stimulate interaction in core programs.

About ThePort Network
ThePortâ„¢ Network, Inc. delivers Social Media Solutions that help nonprofit organizations and associations engage their members. With our integrated suite of proven social media solutions, organizations build online communities that promote new activity among constituents, generate more participation, and ultimately create more support for the organization. ThePort customers include such world-renowned organizations as Sierra Club, Arthritis Foundation, Urban Land Institute and American College of Healthcare Executives. For more information, visit http://www.theport.com.

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