Online Broker TradeKing Honored in Wall Street & Technology's "Gold Book" for Technology Leadership and Social Media Innovation

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Online broker dealer TradeKing has been featured in Wall Street & Technology's annual "Gold Book," a special edition created to profile the year's most successful technology innovators on Wall Street.

Online broker dealer TradeKing (http://www.tradeking.com) announced today it has been featured in Wall Street & Technology's annual "Gold Book," a special edition created to profile the year's most successful technology innovators on Wall Street. TradeKing, along with its top technology chief Richard Hagen, was selected for this honor by a special panel of editors and outside Gold Book advisors for the category of Social Networking, based on the success of TradeKing's active Trader Network community.

"We are thrilled to be a 2009 Gold Book honoree," said Richard Hagen, President and COO of TradeKing. "A commitment to innovation that enhances investors' experience and helps make them better traders is a hallmark of our firm and one of the key principles that distinguishes us from the rest of the field. Continually driving higher client value through innovation is a big part of what TradeKing is all about."     

The publication's goal with this year's Gold Book was to "seek out the firms that still manage to innovate while reducing expenses and costs." With the help of its Gold Book Advisory Board, the editors compiled detailed nominations for each candidate, voted on those nominees and selected seven honorees who have "taken innovation over the past year to new heights." Among those participating on the Advisory Board were analysts and consultants from top industry firms, including the TowerGroup, Celent, Aite Group and Tabb Group.

According to the editors of Wall Street & Technology, "Investors value a well-run company that doesn't waste money, is a leader in its respective market and has room for growth…[This year's honorees] were in a position to weather the financial storm because of years of planning and prudent use of technology dollars..."

To read The 2009 Gold Book feature, visit http://wallstreetandtech.com/wealth-management/showArticle.jhtml;jsessionid=HVAOI1NXT4TNBQE1GHPCKH4ATMY32JVN?articleID=220301306&_requestid=157539

About TradeKing
TradeKing (http://www.tradeking.com) is a nationally licensed online stock and options broker dealer offering simple, low trading fees ($4.95 per trade plus $.65 per option contract) with no hidden costs or account minimums. 1 A pioneer in integrating new financial social media as part of its innovative online equities, options trading and fixed-income trading platform, TradeKing has received multiple five-star ratings from top industry sources and was given five stars in customer service by SmartMoney2 Magazine, ahead of OptionsXpress, Scottrade, Fidelity and TD Ameritrade. (June 2009 SmartMoney Broker Survey).

Follow TradeKing on Twitter at http://twitter.com/TradeKing.

Options involve risk and are not suitable for all investors. Please read Characteristics and Risks of Standardized Options available at http://www.tradeking.com/ODD.
TradeKing provides self-directed investors with discount brokerage services, and does not make recommendations or offer investment, financial, legal or tax advice. You alone are responsible for evaluating the merits and risks associated with the use of TradeKing's systems, services or products.

All investments involve risk, losses may exceed the principal invested, and the past performance of a security, industry, sector, market, or financial product does not guarantee future results or returns.

TradeKing is not affiliated with, does not sponsor, is not sponsored by, does not endorse, and is not endorsed by the companies mentioned herein or any of their affiliated companies.
Online trading system response and access times may vary due to market conditions, system performance, and other factors.
Member FINRA/SIPC.
(1) (Please see https://www.tradeking.com/p/home/tradeking/about/commissionsfees.tmpl for more details on trade commissions for low priced stock, bonds, mutual funds and other securities).
(2) SmartMoney is a joint publishing venture of Dow Jones & Company, Inc. and Hearst Communications, Inc. All Rights Reserved Worldwide.

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