Alfred Angelo Flagship Store Debuts In Houston With Head Designer Appearance

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International Bridal Designer, Michael Shettel, to make Special Appearance, Offer his expertise to Houston Area Brides

Alfred Angelo, world's leading maker of wedding gowns and bridesmaid dresses, will host the grand opening of its new Houston store with an appearance by head designer Michael Shettel, on Saturday, October 24th. The event will be held from 10 am until 6 pm at the Post Oak boutique, located at 1801 Post Oak Blvd, in the former Louise Blum location.

Michael will make a special in-store appearance introducing his newest collections for brides-to-be. He will be on hand to help brides select the perfect dress, as well as autograph sketches of dresses purchased during the event.

"From our flirty and fun Reception collection to our Alfred Angelo, Sapphire and Piccione lines, there's a dress for every bride and every budget," Shettel said. "Helping brides select the dress of their dreams is the best part of my job!"

Brides who purchase their dresses on grand-opening day will receive a discount of $100 off their bridal gown. Bridesmaids who purchase their dresses during the event will receive a $20 discount.

Alfred Angelo will donate a portion of sales from its 59 flagship stores throughout the month of October to the Feel Your Boobies® Foundation to support Breast Cancer Awareness. Denise Wash, Vice President of Marketing for Alfred Angelo worldwide, commented, "It is a great opportunity to introduce our store but also to raise awareness among young women about Breast Cancer prevention. We are proud to be the national sponsor of the of Feel Your Boobies® Foundation."

Houston Brides Magazine has partnered with Alfred Angelo for this fun filled event. Reaching out to their Houston-based partners, the magazine will provide fresh bridal bouquets by Lexis Florist, hair and make-up demonstrations by Andrea Schutter with Fabulous and Flawless Hair and Makeup and, best of all, a cake tasting by 3 Brothers Bakery! The first 150 brides to visit the store will also receive a special gift bag full of great bridal swag and breast cancer self-exam tips.

The Alfred Angelo Post Oak location will carry a wide variety of bridal attire and special-occasion dresses from the Alfred Angelo collections. New trends include soft fabrics, curve-hugging styles and touches of color that can carry through the entire bridal party and even the wedding itself.

About Alfred Angelo
Founded in the 1930s by Alfred Angelo Piccione and his wife, Edythe Piccione, Alfred Angelo is the world's leading maker of wedding gowns and bridesmaid dresses and is committed to providing beautiful, high-quality bridal and formal dresses at affordable prices. In addition to manufacturing dresses distributed in over 2500 wholesale stores worldwide, the company operates Alfred Angelo Bridal Stores located in Arizona, Arkansas, California, Florida, Louisiana, Maryland, Mississippi, Nevada, New Mexico, New York, Ohio, Oklahoma, Pennsylvania, Texas, and Washington.

For more information about Alfred Angelo, please visit


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Amanda Sheronas
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