Web-Est Releases a New Article on Foundational Marketing Practices for Auto Body Shops

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Web-Est released a new article on their site regarding foundational marketing practices for body shops. They suggest that the key to sound marketing for any business is to implement a "Customers First" business strategy. Making that the overall focus and tailoring that around everyday activity can help bring more business to an auto body shop.

Web-Est just released a new article on their Auto Body Marketing blog titled, "Foundational Marketing Practices for an Auto Body Shop." The aim of the article is to emphasize the need to develop a "Customers First" business strategy to build off of. "You can't have a good marketing strategy for your business if you don't have a satisfied customer," says Eric Seidel. "There isn't a single gadget in the internet world that will replace a body shop's services as the foundational tool for bringing in business."

He goes on to talk about having a business mentatility founded on making customers first by implementing practices that help any business in their marketing: quality customer service and quality work. Doing those little things in everyday activity, he says, will help create the impression in your customer's mind that your business is the best on the block and they'll tell everyone they know about it. Ultimately, a business that doesn't focus on their customer's satisfaction won't be successful. Visit their Auto Body Marketing blog to read the full article.

Web-Est provides a logic-based collision repair estimating program for $99 per month. Web-Est offers a full database of labor times, OEM and Aftermarket parts, and is provided by Mitchell International through a special data agreement with Web-Est, allowing users to easily estimate collision repair damages. Their online platform is issued to licensed auto body shop customers and others in the collision repair community, such as auto adjusters and insurance companies. In addition to their estimating capabilities, they include frame dimensions and marketing products to their auto body shop customers.

Privately held and based in the Tampa Bay, Florida Area, Web-Est is located in the community of Oldsmar. The company also maintains a satellite office in Columbus, OH.


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