Learn How Customer Intelligence Drives Profits at the Upcoming Forrester's Consumer Forum

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Baynote CEO will educate conference attendees on emerging technologies for using the collective intelligence of their customers to drive profits

Customer Intelligence: Profiting from Reading the Minds of Consumers

Baynote, the leader in personal and intent-driven recommendations for Global 2000 and e-commerce organizations, today announced that company CEO Jack Jia will speak at the Forrester's Consumer Forum this week. In his session, "Customer Intelligence: Profiting from Reading the Minds of Consumers," Jia will discuss how customer collective intelligence technologies are enabling brands to grow profits and build competitive advantage.

Forrester's Consumer Forum is a two-day event that brings Forrester analysts together with market research, product strategy, customer intelligence, eBusiness, channel and other professionals to discuss issues critical to consumer-facing companies. More details be found on the event Web site: http://www.forrester.com/events/eventdetail?eventID=2384

Event Details:
Who: Jack Jia, CEO, Baynote, Inc.
What: Guest Executive Forum With Baynote: Customer Intelligence: Profiting from Reading the Minds of Consumers
Where: Forrester's Consumer Forum, Chicago
When: Wednesday, October 28, 2009, from 11:55 a.m. - 12:25 p.m.

Session Description:
Groundbreaking studies have shown like-minded people become very predictable within a specific context, such as searching for a piece of content online or browsing for a new product. With collective intelligence technology, it is now possible for organizations to automatically tap into the silent majority of their website visitors to identify customer sentiment and spot hot trends - often months ahead of the market. Mr. Jia's session will showcase how some of the world's best known brands have harnessed the wisdom of their invisible crowds to deliver more personalized online experiences and ultimately improve profits.

About Baynote

Launched in 2006, Baynote's Collective Intelligence Platform™ delivers on-demand recommendation technology and social search. Baynote's SaaS solutions are easy to implement on top of existing infrastructure that increases online revenue, leads, and impressions. Baynote delivers billions of recommendations each month to hundreds of leading media, enterprise and e-commerce companies, including 14 of the Internet Retailer Top 500. Customers include Expedia, Intuit, Motorola, NASA, Symantec, and Urban Outfitters. For more information, please visit http://www.baynote.com.

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Shannon Walsh
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