Registration Open for RFID Journal LIVE! 2010

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The RFID industry's largest and most important conference and exhibition, being held on April 14-16 in Orlando, Fla., will feature three co-located events designed to deliver additional value to attendees.

RFID Journal announced today that registration is now open for RFID Journal LIVE! 2010 (http://www.rfidjournalevents.com/live), the world's premier conference and exhibition focused on radio frequency identification (RFID) and its many business applications. Motorola is the Cornerstone and Registration sponsor for the event, which will include three co-located events on Apr. 14: the Auto-ID Conference, IEEE RFID 2010 and the Aerospace RFID Summit.

RFID Journal LIVE! 2010, the eighth annual event produced by RFID Journal, will be held on Apr. 14-16 at the Orange Country Convention Center, in Orlando, Fla. The event will feature eight industry-specific and level-of-expertise conference tracks, eight in-depth preconference seminars, fast-track CompTIA RFID+ training and certification, and the RFID Journal Awards, as well as numerous technology exhibits and demonstrations conducted by the leading technology firms. This year's program will include more than 75 hours of educational programming, more than 50 end-user case studies and more than 175 technology companies, so you can learn how to solve your business problems in one convenient location.

"It's clear that RFID technology has matured to the point where companies can now invest in solutions that provide true business visibility," said Mark Roberti, RFID Journal's founder and editor. "Companies can now track and manage mobile assets, inventory, tools, vehicles and individuals in a way that was never before possible. The data RFID systems provides allows them to optimize their business processes."

The three co-located events are designed to provide added value to attendees, by enabling them to access additional education sessions.

Auto-ID Conference
This one-day conference is designed for executives looking to understand how automatic-identification technologies other than RFID can help solve their business problems. Sessions will cover the various types of bar codes, contact memory buttons, bokodes, Microsoft Tags, RF-resonant inks and more. This conference will also address how various auto-ID technologies can be integrated to provide seamless visibility for managers.

IEEE RFID 2010
The 2010 IEEE International Conference on RFID is the leading technical conference for researchers, developers, integrators and vendors to discuss and expand their knowledge of technologies, systems, networks, algorithms and applications of RF-based wireless communications and identification systems. IEEE RFID 2010 will provide critical insights into the research currently underway that will drive future advances in radio frequency identification.

Aerospace RFID Summit
This workshop will provide a unique opportunity to understand the fundamentals of RFID technology, and will explore how the technology is being applied in the aerospace sector. Participants will take away key learnings in the following subject areas: technology basics, including overviews of physics, hardware and software; business and use cases of RFID for aerospace and defense; and standards and regulations that are key to effective deployments.

"We are extremely excited about next year's event," Roberti said. "More companies understand the value RFID can provide, and we are pleased to be able to help them determine which system will offer the visibility they need to improve the way they do business. The three co-located events will offer attendees even more value."

For additional information regarding RFID Journal LIVE! 2010 and the three co-located events, please visit http://www.rfidjournalevents.com/live.

About RFID Journal
RFID Journal is the leading source of news and information regarding radio frequency identification (RFID) and its many business applications. Business executives and implementers depend on RFID Journal for up-to-the-minute RFID news, in-depth case studies, best practices, strategic insights and information about vendor solutions. This has made RFID Journal the most relied-upon and respected RFID information resource, serving the largest audience of RFID decision makers worldwide--in print, online and at face-to-face events. For more information, visit http://www.rfidjournal.com.

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MARK ROBERTI
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