"Danger! Must Kill Beast!” Communications Expert Helps Business Women Crack ‘Boy’s Club Code’

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“Danger! Must kill beast!” Cracking the Boys Club Code by Michael Johnson, helps business women assume greater decision making positions within companies by exposing the unspoken rules that drive men in the workplace.

Michael Johnson, author

Women are people-oriented; men are bottom line, results-oriented. Each has their own set of strengths. When business women understand how men view the world, they can become incredibly powerful. They can easily influence others and get the results they want.

Cracking the Boys Club Code by Michael Johnson, helps business women assume greater decision making positions within companies by exposing the unspoken rules that drive men in the workplace. Applauded by companies such as FedEx, HP and GM, Johnson, a business communications trainer, reveals the completely opposite ways that men and women think, act, communicate and bond. By understanding each other’s differences, Johnson shows business women how to gain the respect and cooperation of their male counterparts so they can more easily advance up the corporate ladder.

At the core of Johnson’s philosophy is the belief that men and women communicate and behave in different ways that can be traced back to ancient times. For example, in the time of hunters and gatherers, a man’s status was based on his ability to compete against other males for the greatest prize. The best hunter would then use food as leverage to acquire women. Therefore, every male’s world revolved around competition. On the other hand, in the absence of men, women could only survive if they cooperated with one another.

According to Johnson, strong remnants of the hunter and gatherer model still exist today. “Men are still driven by competition. Their basic philosophy is: I win. You lose. Next game,” says Johnson. “And women are still driven by cooperation. Their basic philosophy is: Let’s create a win-win for everyone.”

Billed as a “Woman's Guide to being heard and valued in the workplace, Cracking the Boys Club Code, addresses every form of communication to help businesswomen move up the corporate ladder.
Here are 6 powerful tips from “Cracking the Boys Club Code”:
1.    Body language – Don’t fidget at meetings. Non-movement instills great confidence in a male’s mind.
2.    Emails – Be brief. Men prefer headlines and bullet points, whereas women prefer stories with details.
3.    Interactions with male managers and co-workers – Focus on one issue at a time and request only one action in response to that issue. Men have a single point of focus, whereas women multitask. Men cannot process information like women do.
4.    Interactions at team meetings – Understand the dynamics of the ‘one-upping’ game that men play at a subconscious level and don’t take things personally. It is not that men are trying to put women down; they are trying to make sure they stay in high status with the other males.
5.    Interactions with male subordinates – Command; don’t ask. Do not form a request as a question. In a man’s mind, questions register as a sign of weakness.
6.    Vocal tone – Speak slowly. Lower your voice slightly and let your voice go flat or downward at the end of a sentence. Many women’s voices go up at the end of sentence. A man’s mind translates an upward vocal tone at the end of a sentence as a questioning of thoughts or as a need to gain his approval.

States Johnson, “Do not underestimate the power of these tips. For example, look at the great confidence that people like Hilary Clinton and Margaret Thatcher display by speaking from a mid-range tone. They pause between sentences and speak slowly. And they keep their body movements still. On the other hand, notice how Sarah Palin fidgets. She moves too quickly, which makes her come across as scattered and nervous.”

Johnson encourages women to avoid emulating a man’s worst behavior in the workplace. For example, if a woman practices intimidation, from their ancestral origins, men will instinctively think: “Danger! Must kill beast!” and a hierarchical battle will ensue.

Says Johnson, “Women are people-oriented; men are bottom line, results-oriented. Each has their own set of strengths. When business women understand how men view the world, they can become incredibly powerful. They can easily influence others and get the results they want.”

Praise for Michael Johnson’s work comes from such notables as national radio show host, Dr. Laura Schlessinger, who says, “Every working woman dealing with men should read this book...” to scores of workshop participants who state: “This is probably the most valuable class I have ever taken in my life.”

To order “Cracking the Boy’s Club Code” or arrange to have Michael Johnson speak to your organization, please visit: http://www.CrackingTheBoysClubCode.com.

About Michael Johnson
Michael Johnson is the founder of Diamond Dynamic™, a communications training firm that helps companies retain their female employees by empowering them to advance up the corporate ladder. His popular workshop series is designed to create a better corporate culture and increase productivity by improving the overall diversity and inclusion in the workplace.

With advanced certifications in Neuropsychology, Linguistic, Johnson lectures for San Jose State College of Business, UCSC and the Haas Graduate School of Business at U.C. Berkeley on entrepreneurship. He is on the board of the Association for Corporate Growth and is a member of Boardroom Bound, an organization dedicated to assisting women in preparing for and obtaining board positions in corporate America. He is also a mentor for Astia, a non-profit helping women-owned businesses obtain funding.

Michael Johnson
Diamond Dynamic
185 Larkin Ridge Dr
Watsonville, Ca 95076
Tel: 831.688.6811
Cell: 831.359.2678
Web: http://www.CrackingTheBoysClubCode.com

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