Situl Thakrar Appointed as UK Director of Business Development & Marketing for Voucher Codes Website, Savoo.co.uk

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Savoo.co.uk, one of the fastest-growing voucher code sites, has appointed a UK Business Development and Marketing Director

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We are delighted to have someone of Situl's calibre further enhance our very strong team. Our goal is to dominate the UK voucher industry in the same period of time that we have achieved that in the States, and we feel that he is definitely the right person to help lead the way.

Savoo.co.uk, one of the fastest-growing voucher code websites, which features offers such as Dell discount codes, has appointed Situl Thakrar as the first UK-based person to join its team as Business Development and Marketing Director, UK.

With over ten years' merchant development experience at some of the biggest online retailers, Situl will be pivotal in the development of brand awareness, merchant partnerships and customer proposition for Savoo.co.uk.

Savoo.co.uk's parent company, Savings.com, was founded in 2007, and has developed a number of media and exclusive retailer partnerships, including New York Daily News, The Oprah Winfrey Network, Gap and Old Navy clothing, delivering over £300m of revenue to its customers this year.

Thakrar's role will be to replicate the huge success Savoo has experienced in the U.S. over the last two years, initiating new partnerships and developing existing relationships already in place, such as with Tesco voucher codes.

Situl Thakrar said of his appointment, "Due to the current, economic climate, the British public is becoming more cost-conscious; and retailers are becoming ever more focused on ensuring incremental sales growth, as well as ensuring that minimum margin erosion takes place. I feel Savoo has the right product that champions both customers and retailers, in a relevant, ethical manner. I don't think I think I could have joined at a more exciting time!"

Thakrar started his online career working for Playboy TV, developing its online customer experience and marketing initiatives. He then moved on to become Head of eCommerce for Ann Summers/Knickerbox group, where he grew the online sales business and developed a number of 'first-to-market' online and mobile initiatives. Prior to joining Savoo, he managed Associate Marketing at Amazon.co.uk.

Loren Bendele, CEO of Savoo.co.uk, said, "We are delighted to have someone of Situl's calibre further enhance our very strong team. Our goal is to dominate the UK voucher industry in the same period of time that we have achieved that in the States, and we feel that he is definitely the right person to help lead the way."

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About Savoo.co.uk:

Savoo.co.uk is a free, online voucher site that allows people to save on almost anything that they want to buy online.

Savoo.co.uk's dedicated team of Deal Hunters scours the web to find top offers in every category, from designer clothes and baby gear to big screen TVs and gourmet food. Savoo.co.uk currently offers approximately 4,000 unique, active vouchers, with opportunities to save everyday on major brands, such as Apple, Amazon, Argos, Dell, Debenhams, Figleaves, Tesco, etc. If consumers are too embarrassed to use vouchers in public, then Savoo.co.uk is also a 'discreet' way for them to save lots of money on all of their purchases.

Savoo.co.uk's mission is to be a true consumer champion by offering consumers the straightest, simplest road to the best deals online, as well as by offering lots of exclusive deals.

Visitors to Savoo.co.uk can add tips and great deals and become a Savoo.co.uk Deal Expert, earning the respect and admiration of fellow members. Or they can contribute to the community by voting and commenting on deals, which also lets the Deal Experts know they appreciate their savings savvy.

Savoo.co.uk is the perfect way to make day-to-day savings - and all without having to tackle the High Street.

Follow us on Twitter for the latest deals @Savoo

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Zena Martin
Savoo
0207 680 5520
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Jayne Stala

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