San Diego, CA (PRWEB) November 1, 2009
There aren't too many positives to come out of the recession. However, Odenza Marketing Group reveals one overwhelming positive: more than ever, companies are relying upon point of purchase incentives to engage prospects and generate high ROI.
Retailers with big ticket items across the United States and Canada are continuing to use travel incentives to stimulate activity in their competitive areas. "Despite budget cuts in advertising and marketing programs we're finding that our clients are investing in point of purchase incentives that will lead to more sales during the recovery period."
Odenza's clients are not changing the way they advertise. They're simply using the travel incentives to enhance whatever advertising and marketing programs they already have in place. "Our retail clients are telling us that the manufacturer rebates just aren't enough to get the customers to take action. Furthermore, everyone is offering some sort of cash discount so you really have to throw in a little extra something to compete with the competition," says Pav Sangha, Director of Marketing.
Travel incentives are one of the most powerful methods of attracting new business, retaining existing business and enhancing product awareness. Companies that have used vacation incentives in their advertising and promotions with Odenza have seen at least a 15% to 25% increase in their sales.
The One Week Getaway incentive program entitles the recipient and one companion to enjoy 7 nights of resort accommodations at one of over 3000 resorts, located in one of seven regions across the world including: USA; Hawaii; Canada; Mexico; Caribbean; Atlantic Islands; Central and South America. Odenza is confident that the One Week Getaway incentive will be a popular choice by companies that sell big ticket items such as vehicles, appliances, furniture, jewelry and more.
For more information regarding this One Week Getaway Incentive please call 1-866-883-2968 or visit http://www.odenza.com
About Odenza Marketing Group Inc.
Odenza provides quality marketing solutions that give our select clients a competitive edge in their market. With a staff of 200 employees, in three countries, Odenza has been providing incentive travel products to companies for their promotions since 1998. Our marketing and advertising support team provides you with everything you need to make your promotion a success. We are members of the American Resort Development Association, New Car Dealers Association and the International Promotional Products Association. Our in-house travel agency is staffed by certified and experienced travel agents who work directly with your customers to book their vacations. We have direct partnerships with major airlines, cruise lines, hotels and resorts worldwide.
Pav Sangha, Director of Marketing
Odenza Marketing Group Inc.
1-800-515-5371 ext: 234
E-mail: psangha (at) odenza (dot) com
Corporate website: http://www.odenza.com
Travel booking website: http://www.odenzavacations.com