We got a real taste of what kind of impact we could make on MLS, when we created 23,000 scarves for Seattle Sounders FC season ticket holders earlier this year
Seattle, WA (PRWEB) November 2, 2009
Major League Soccer fans will be able to display their team pride with a variety of new scarf designs by Ruffneck Scarves.
"Our goal all along has been to create unique scarves that REAL supporters can wear and raise with pride," said Jeff McIntyre, founder of Ruffneck Scarves. "The partnership with Major League Soccer (MLS) will increase our ability to reach the supporters of North America's top flight league, and gives MLS an opportunity to elevate their brand even further. "
In an effort to bring a fresh perspective to the scarf culture in MLS, Ruffneck will initially be launching a minimum of five designs per club, and will be focused on creating new designs throughout the season specific to special events, individual players and club supporters groups.
Since the early 1900's, when the demonstration began in English football, the soccer scarf has been the most significant and traditional garment seen on fans all over the world. The scarves come in a variety of colors and sizes, customized with everything from slogans to team logos, and raised by supporters in stadiums around the globe, no matter the climate.
"We got a real taste of what kind of impact we could make on MLS, when we created 23,000 scarves for Seattle Sounders FC season ticket holders earlier this year," stated Erin O'Brien, co-founder of Ruffneck Scarves. "Every fan in the stadium had their scarf raised, and the Sounders ownership group really emphasized the importance of the scarf in traditional soccer culture."
Ruffneck Scarves has begun to serve the league's fans with high-quality scarves for every club. The new designs will also be available in stadiums, pro shops and MLS-authorized retailers throughout North America.
Ruffneck Scarves was founded in 2007 in Seattle, Washington and specializes in custom soccer scarves for organizations of all levels. Ruffneck's scarves can be found around the necks of supporters groups, youth clubs, high schools, colleges and REAL soccer fans around the world.
Major League Soccer, is the top-flight professional soccer league in the United States and was founded in 1996, after the country hosted the 1994 FIFA World Cup. MLS kicked off its 14th campaign on March 19, 2009 with the League's 15th and newest team Seattle Sounders FC making their debut. The new club in Seattle has been a resounding success, averaging nearly 31,000 fans per match. MLS continues to grow as the Philadelphia Union will begin play in 2010 and teams in Vancouver, British Columbia, Canada and Portland, Oregon will become the 17th and 18th clubs in 2011.
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